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games

KamaGames takes casino games social with Viber partnership

October 12, 2016

Mobile casino games maker KamaGames, has struck a partnership with massaging app Viber.

Mobile, Social games, global

Google takes on Apple with AI-powered ‘Pixel’ phone

October 5, 2016

Google has revealed a new smartphone and a virtual reality (VR) headset it hopes will take on Apple and Samsung.

Mobile Android, Apple, games, Google, Maps

The evolution of video games [INFOGRAPHIC]

October 3, 2016

From Pong to Pokemon Go!, this infographic from Lottoland looks at the biggest video games over the decade, and tracks the rise of mobile and augemeted reality gaming.

Mobile Android, games, infographic, Microsoft, UK

4am shopping binges: eBay looks at changing online retail habits

September 22, 2016

To coincide with its 21st anniversary, eBay has launched its first UK Retail Report – opening up its search and sales data to show the way the UK shops today.

Uncategorized eBay, games, music, retail, Search

Top gamification tips: Why Mum was wrong about playing games

September 20, 2016

Often derided as a waste of time, marketers are finally waking up to how video games can be an effective marketing tool. Rowan Heasley, Managing Director at agency Naked Penguin Boy, looks at how gamification is blurring the lines between work and play.

Mobile, News, Viral advertising, apps, brands, Europe, games

iPhone 7: Apple ditches headphone socket, gets Super Mario

September 8, 2016

Apple has launched the iPhone 7 and iPhone 7 Plus, along with the Apple Watch Series 2 and a controversial set of wireless headphones called AirPods- removing the headphone jack in the process.

Mobile, News Apple, games, images, smartphones, Twitter

Top tips: The marketers guide to mobile ad formats

August 30, 2016

The mobile advertising opportunity for brands is phenomenal, but brands are still under-spending on the format. Mark Rosner, Chief Revenue Officer at AppLovin, offers a guide to help marketers make sense of the hottest mobile ad formats today.

Ads, Mobile advertising, apps, brands, content, games

VR and AR popularity rises 548% since January 2015

August 24, 2016

Virtual Reality (VR) and Augmented Reality (AR) devices have seen phenomenal growth in online popularity, with a 548% uplift in Twitter mentions since January 2015, the latest Adobe Digital Insights (ADI) study can reveal.

Mobile, News Europe, games, global, marketing, media

Video viral of the week: C4 showcases Paralympics with new ‘Super Humans’ music video

August 22, 2016

In an unconventional approach for a sporting event, Channel 4 has made a music video to promote its coverage of the upcoming Paralympic Games in Rio. However, the bold move pays off in the powerful and engaging clip. See why it’s out video viral of the week below…

Video, Viral Facebook, games, marketing, music, video

Tencent tops Alibaba as China’s biggest tech company

August 19, 2016

Tencent, the owner of popular social messaging app WeChat, overtook e-commerce giant Alibaba to become China’s most valuable technology company on Thursday.

E-commerce, News, Social China, Facebook, games, global, Google
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