Pokémon Go gets revamp and Starbucks tie-in as player numbers slump
Games developer Niantic has updated its Pokémon Go app, as the augmented-reality game’s popularity has slumped from its record-breaking user numbers back in June.
games
Virals of the year: Arnie sparks mayhem in Mobile Strike elevator
Games maker Machine Zone spent big bucks to get Arnold Schwarzenegger to promote its latest mobile game in this super bowl ad. The gamble paid off, becoming the most viewed and shared YouTube ad of 2016.
Top Yahoo searches of 2016: Brexit, the Olympics, and Donald Trump
Brexit, the Olympics, Euro 2016 and Donald Trump dominate online searches in 2016 in Yahoo’s annual reflection of Britain’s search habits and trends.
Facebook brings Instant Games to Messenger and News Feed
Facebook is expanding further into social games with a HTML5 cross-platform gaming experience called “Instant Games,” along with 17 titles that include some familiar names like Pac-Man.
15m Brits “have an old mobile phone gathering dust in drawers at home”
As we fill our Christmas stockings with the latest must-have technology, what happens to the tech gadgets of Christmas past that were once at the cutting edge, but have now been superseded by advancements in innovation and design? New research shows those old Nokia’s may be worth something…
New mobile app game helps smokers quit
A games developer from London has developed a mobile phone game called ‘Cigbreak’ aimed at smokers wanting to kick the habit.
McDonald’s debuts “biggest ever” Christmas campaign with Blippar and Amazon
McDonald’s is using augmented reality app Blippar as part of its “biggest ever Christmas advertising campaign”, offering Amazon gift vouchers.
Christmas shopping trends: UK set for bumper tech spend despite Brexit prices
A fifth of all gifts bought this year will be technology related (20%), with the average technology spend across the country on tech gifts will be £267, according to new research.
Byron and TGI Fridays go bill-free with Mastercard’s Qkr! app
TGI Fridays and Byron will soon be accepting the Qkr! with Masterpass app throughout its restaurants, letting UK customers pay from their smartphone using the app- speeding up the bill paying process.
VR video to surpass video gaming by 2019- Ovum
The virtual reality video content market is expected to reach $8.2bn by 2020, overtaking regular video gaming revenues a year earlier, according to new research.