Facebook ads takeover phone screens with ‘Canvas’
Facebook ads can now takeover you phone, with a new ‘Canvas’ size that imitates Snapchat’s ‘Discover’ format. But will it turn off consumers?
Mobile World Congress: 5G is the key to unlock mobile-dominated future
As Mobile World Congress comes to a close, a key theme from this year’s event was how mobile will dominate media- and 5G mobile internet will be the catalyst for this shift.
Beyond gaming: Facebook creates ‘social virtual reality’ team
Mark Zuckerberg made a surprise appearance at Samsung’s Mobile World Congress event, touting the rise of virtual reality and Facebook’s new social VR team. Appearing on stage as the audience removed their VR helmets after a Samsung demo (see video captured below), Zuckerberg also revealed that Facebook will be bringing its dynamic streaming technology for … [Read more…]
Twitter debuts built in GIF buttons
Twitter has released a built-in GIF button for all users, letting users search for animations to accompany their tweets.
Global social media trends: 93% of adults have social media account [INFOGRAPHIC]
Online adults have an average of 6 social media accounts, but Facebook continues to dominate the lot, according to new research.
Snapchat gets serious: Opening up to ad tech giants?
Snapchat is reportedly developing an application programming interface (API) that will open up new ad opportunities on the popular mobile social network.
Zuckerberg criticises board member for India ‘anti-colonialism’ tweet
Facebook sparked controversy this week, after a key board member Marc Andreessen linked India’s rejection of its free mobile service with ‘anti-colonialism’.
Twitter ‘First View’ puts video ads at top of timelines
Twitter is making two big changes to the way its users’ timelines appear, with video ads and a personalised selection of prioritised tweets at the top of each user’s feed.
Top UGC tips: 5 successful brand campaigns with user-generated content
Jack Oldham, Content Marketing Manager at EngageSciences, examines the brands leveraging UCG to connect with consumers and drive sales.
3.57 degrees of separation: How Facebook friends are bringing the world closer
The old adage that we are all six personal connections away from knowing everyone in the world is no longer accurate according to Facebook- who claim it is now just 3.57.