Yandex adds Twitter feed and social tools to search results
Russian search giant Yandex has struck a deal with Twitter, giving searchers immediate access to as many as 250 million daily tweets.
Microsoft accuses Google of bypassing user security settings
Microsoft and Google have becoming locked on a war of words, with Google accused of tricking Microsoft’s Internet Explorer browser into tracking users via cookies, even if the user has disabled them.
Top tips: 20 Twitter tactics to boost businesses
Digital marketing firm Add People have trawled the web and examined the best ways that businesses are using Twitter to grow their brands and win new clients and customers. This list of the top twenty tactics is designed to help boost business on the social media network.
Groupon boosts location tools with Hyperpublic buy
Groupon has bought Hyperpublic, a small company that develops location-based technology that can be integrated into other applications.
Yelp aims to raise $100m in IPO
US-based local review site Yelp has become the latest Internet company to announce its plans for an initial public offering (IPO), hoping to raise as much as $100 million by selling its shares on the New York Stock Exchange.
‘Like’ button gets company: Facebook tests ‘want’ and ‘own’ buttons on Sponsored Stories
Facebook is testing new actions alongside its iconic ‘like’ button in its Sponsored Stories ad format, in a bid to boost ad clicks through friend recommendations.
Case study: Samsung-sponsored Angry Birds Christmas game gets half a million hours of brand exposure
Back in December 2011, Samsung sponsored 25 levels of new Angry Birds levels running on Google Chrome as part of a Christmas promotion. This case study shows how the campaign got the electronics brand nearly half a million hours of brand exposure from consumers.
Online banking trends in Europe: Top 5 countries revealed
The Netherlands and France have the highest penetration of online banking users in Europe, followed by Sweden, the UK and Finland, according to new research.
Social games on the rise: Zynga players ‘spend $3m a day’
Social games maker Zynga has announced that its users are now spending more than $3m per day on its games, such FarmVille and Words with Friends.
Expedia hires Kenshoo for search and social marketing campaigns
Travel retailer Expedia has licensed Kenshoo Enterprise to manage its global search engine marketing (SEM).