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Social search tips: Why doesn’t Google have a special index for popular Facebook and Twitter posts?

February 7, 2014

The secrets to Google’s page ranking algorthyms have always remained a tightly guarged (and ever-changing) secret. But recently, Matt Cutts of Google took to YouTube to explain how Google handles social media posts on its search rankings.

Search, Uncategorized Facebook, Google, media, Twitter

Case study: Hobgoblin uses Twitter and Google Maps to connect drinkers around the globe

February 7, 2014

Bottled ale maker Hobgoblin has launched a Twitter and Google Maps mash-up to connect beer aficionados around the world.

Uncategorized brands, demographics, Facebook, Google, Maps

Twitter hit by $645m loss during 2013

February 6, 2014

Twitter has posted a net loss of $645m (£396m) for 2013, three months after its flotation on the New York Stock Exchange, as the micro-blogging network struggles to attract new and existing users.

Uncategorized advertising, blogging, Facebook, smartphones, Twitter

Right to reply: Facebook’s biggest challenge yet to come

February 6, 2014

As Facebook turns 10, Rupert Staines, European MD of digital advertising company RadiumOne looks at the social network’s biggest challenges ahead…

Uncategorized advertising, agencies, brands, Facebook

Right to reply: How Facebook changed digital ad spend

February 6, 2014

As Facebook celebrates its 10th birthday today, Jason Woodford, Chief Executive of digital marketing agency SiteVisibility, has looked at how digital ad spend has changed dramatically since 2004. Digital advertising spend in the UK surpassed £6bn in 2013 with ad budgets up 17.5 per cent over the first six months to more than £3bn. In … [Read more…]

Uncategorized advertising, agencies, brands, digital marketing, Facebook

Social media revolution ‘has only just begun’- KPMG

February 6, 2014

As Facebook celebrates its 10th birthday, Malcolm Marshall, KPMG’s head of Information Protection & Business Resilience argues that we have only just seen the start of the social media revolution.

Regulation, Uncategorized Facebook, marketing, media, Privacy

Facebook turns 10: Zuckerberg explains secret to success

February 5, 2014

As Facebook turns 10 this week, founder Mark Zuckerberg marked the occasion with a post on his own profile page- devoting much of his success ‘just caring more’, thinking big and a pizza night in college.

Uncategorized, Video Facebook, Google, technology

Web spying scandal: Yahoo tops table for govt data requests

February 5, 2014

Yahoo received the most data requests from the US National Security Agency (NSA) ahead of Google, Microsoft and Facebook, according to new data released this week.

Uncategorized Apple, blogging, content, email, Facebook

Top 10 communications trends for 2014: The death of anonymity and the rise of pre-emptive computing

February 5, 2014

For the communications industry, 2014 is set to be a year of digital maturity, with a rise in adoption rather than innovation, according to a new report.

Uncategorized brands, content, digital trends, ecommerce, Facebook

Facebook turns 10: can it topple Google to become king of search?

February 4, 2014

Facebook turns 10 this week, rolling out its graph search to mobile users as the social network sets its sights on Google’s search revenue-and it plans to use mobile to get there.

Uncategorized advertising, Facebook, Google, local, marketing
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