The dual screen football fan: Match day digital habits revealed
Social media and dual screening now play a central role for the average football fan on match days, according to new research.
Kenshoo incorporates new Facebook Atlas platform to boost search ads
Facebook’s new web-wide ad platform Atlas has partnered with Kenshoo to provide marketers with accurate reporting and optimisation for search campaigns by combining Atlas’ tracking with Kenshoo’s campaign management solutions.
Facebook ads will now follow users around the web
Facebook ads have started appearing on other sites based on each user’s behaviour, as the social network looks to rival Google with a new level of targeting for brands.
Ad-free social network Ello aims to become ‘anti-Facebook’
Facebook has come under increased criticism for ad overload and forcing people (including performers) to use their real names. Now, a new social network called Ello has gained popularity by positioning itself as the anti-Facebook- with no ads and a more open acceptance policy.
Apple hits back at bendgate: Claims warped iPhones are rare
Apple has responded to the claims that its latest iPhone 6 Plus smartphones are prone to bending under pressure in users pockets, claiming that the instances are ‘extremely rare’. Watch this BBC video looking into the bendgate probelm here:
Bad day for Apple: ‘Bendgate’ and ‘brickgate’ spoil new iPhone launch
Apple’s record breaking iPhone 6 sales have been marred by two high-profile fails, as users flock to social media to complain about bent phones and a software update that renders their devices unable to make calls.
Amazon turns tweets into shopper wishlists with new hashtag
Amazon has expanded its partnership with Twitter via a new hashtag function that lets customers to add items to their Amazon Wish List without leaving the social network.
Facebook to launch DoubleClick rival next week?
Facebook will reportedly launch a new online ad service next week that will track users across the web, letting brands target them on the social network based on their internet habits.
Budweiser trials ‘birthday gift’ mobile coupons with Facebook
Budweiser is testing a Facebook campaign letting fans send vouchers for free Bud Lights to people celebrating special occasions.
Alibaba ‘as valuable as Facebook’ after biggest IPO in US history
Chinese online retailer Alibaba has smashed records with the largest public offering in US history – and is now as valuable as Facebook after just one day on Wall Street.