In a stark reminder of the perils of going digital-only, a UK music festival plunged into chaos over the weekend as its cashless payment system failed- leaving music fans unable to buy food or drink and being forced to queue for hours.
Facebook has axed its previously unknown plans to build a satellite, according to a news report.
How do you build a meaningful relationship between a brand and a consumer? Rebekah Mackay Miller, MD of trnd, offers tips on adopting a collaborative approach to marketing.
Facebook revealed its ‘Instant Articles’ app function to much fanfare in May, offering fast loading feature-rich articles to mobile users. But three weeks on, a lack of articles has led to speculation that the social network could be experiencing problems with its latest attempt to disrupt the publishing business model.
Facebook on Thursday released a ‘Lite’ version of its application that was tailored for people using Android smartphones in places where wireless data bandwidth is scarce.
To promote its new ‘Hidden Valley For Everything’ dressing, Clorox partnered with BuzzFeed to expand on its nickname “The New Ketchup,” in a fun, engaging way. This case study looks at how the FMCG firm enjoyed a 400% brand lift in social sharing via native content marketing.
While Chelsea Football Club finished the season as 2014/15 English Premier League champions, new research reveals its website trails rivals when it comes to visibility in Google UK searches, according to new research.
Netflix is testing pre-roll trailers before its original shows, but the firm claims they will only promote other Netflix original shows, are “not adverts in the traditional sense”.
Facebook is opening its second AI lab, this time in paris, as the social network looks to find smarter ways of sifting through the food of consumer data it generates for advertisers.
Google’s solar-powered drone has crashed landed in a New Mexico desert, putting a dent into the web giant’s plans to deliver internet to more of the world’s population.