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eBay

The Tangled Web: Which brands are connected online? [Interactive Infographic]

June 6, 2017

Google owns Uber. Microsoft owns LinkedIn and Nokia. The web is an highly connected place with tangled relationships. Digital marketing firm Hallam Internet has created an interactive infographic to show the surprising connections between some of the most popular brands around- many of which they use on a daily basis.

Ads, Content, News brands, digital marketing, eBay, Google, infographic

Bank Holiday shopping: Shopper behaviour changes before and after

April 27, 2017

Shoppers across the UK are set to splash out on home and garden essentials with the two bank holiday weekends coming up, according to new data from eBay Advertising.

Ads, Content, E-commerce advertising, brands, eBay, UK

Top tips for marketers looking to score with seasonal marketing

February 23, 2017

Håkan Thyr, Director, Strategic partnerships, EMEA at ChannelAdvisor, offers some top tips for online marketers looking for extra visibility during peak seasons.

E-commerce, Mobile, Search, Social Amazon, analytics, brands, Christmas, eBay

Rage against the machine: Managing the inevitable chatbot backlash

February 17, 2017

Remember Tay? Microsoft’s xenophobic, racist chatbot was a lesson in inefficient AI. The experiment, held on a dedicated Twitter account, quickly descended into chaos when the chatbot began sprouting Nazi support and offending Twitter users in various awful ways. Here, Howard Williams, marketing director of live chat software specialist Parker Software, considers the negative consumer … [Read more…]

News, Social brands, eBay, Facebook, marketing, Microsoft

No more clichés? Ebay shows Valentine’s swap roses for events as gifts

February 10, 2017

UK consumers are set to spend big on cultural and experiential gifts for their loved ones in the run up to Valentine’s Day, according to new data from eBay Advertising.

Ads, E-commerce advertising, brands, eBay, retail, Travel

eBay Advertising announces second “Programmatic Only Week”

February 2, 2017

eBay Advertising will run a ‘Programmatic Only Week’ between 6th and 12th February 2017, serving only ads bought on a programmatic basis, and only accepting bookings made programmatically.

Ads, E-commerce advertising, agencies, brands, eBay, technology

Global ad tech mergers and acquisitions up $9.6bn last year

January 20, 2017

The number of global adtech and martech deals completed in 2016 was 412, up by one deal on the previous year, but up $9.6bn in monetary terms, according to new research.

Ads, News analytics, content, eBay, global, media

January key month for “selfish spending”

January 13, 2017

January offers brands a fresh opportunity to tap into renewed appetite for self indulgent shopping as premium purchases are set to rise following the gifting season, according to new data from eBay Advertising.

E-commerce, Mobile advertising, brands, Christmas, demographics, eBay

UK website visits clock 1.46bn during Cyber Week 2016

December 6, 2016

Almost 243 million visits to retail websites were recorded on the day of Black Friday, with a further 181 million visits on Cyber Monday, and a huge 777 million site visits across the whole weekend, according to new data.

E-commerce advertising, Amazon, eBay, email, Facebook

15m Brits “have an old mobile phone gathering dust in drawers at home”

December 1, 2016

As we fill our Christmas stockings with the latest must-have technology, what happens to the tech gadgets of Christmas past that were once at the cutting edge, but have now been superseded by advancements in innovation and design? New research shows those old Nokia’s may be worth something…

Mobile Christmas, eBay, games, Samsung, Search
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