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Top tips: Logo marketing your product through social media

August 28, 2018

Belle Balace, Content Manager at LogoAI, offers some key tips for visual branding for social media.

Ads, Content, Social advertising, brands, content, images, marketing

Baidu warns Google “the world is now copying from China”

August 28, 2018

Chinese search giant Baidu has issued a warning to Google, claiming to be the new search trendsetter, following the US-firms plans to re-enter the China with a ‘censored’ search engine.

Ads, Search China, content, Facebook, global, Google

Adobe integrates email marketing tools with AI and other channels

August 23, 2018

Adobe plans to integrate artificial intelligence (AI) capabilities into its email marketing tools to help brands build customer loyalty through data-driven personalisation.

Ads brands, content, email, marketing, technology

Social football buzz: Ronaldo Juventus move generates more online interest than top 5 UK transfers

August 23, 2018

The Premier League transfer window closed early on the 9th August, with other European windows set to close on the 31st, but which players have sparked the most interest with the football-mad British public?

Content, Social content, UK

Social media case study: Watch retailer boosts revenues 87% with James Bond campaign

August 23, 2018

Luxury watch retailer Miltons Diamonds experienced an 87% revenue increase after revising its digital marketing strategy with a James Bond twist.

Social brands, content, digital marketing, ecommerce, marketing

Spotify admits two million users blocked ads

August 23, 2018

Spotify has uncovered 2 million users of its free service who had blocked advertising without paying, highlighting a potential revenue risk for the soon-to-be public company.

Ads, Content, Mobile, News, Regulation advertising, content, music

4 in 10 brands deliver ads on unsafe sites

August 23, 2018

Nearly 2 in 5 (38%) of marketers admit to having delivered an advert on a harmful or unsafe web page, according to new research.

Ads, Regulation brands, content, Europe, Facebook, Google

Facebook gives every user a secret reputation score to tackle fake news

August 22, 2018
Facebook plans to scan people’s photos into their own ads
Facebook plans to scan people’s photos into their own ads

Facebook has begun assigning users a reputation score, designed to predict how trustworthy they are, as the social network looks to fight the spread of fake news.

News, Regulation, Social Brazil, content, Facebook, India

The future of content marketing: VR, AR and Video

August 21, 2018

80% of people would rather watch a live video than read a blog, a voice search is increasingly in demand, according to new research looking into the technology that will shape the future of the content marketing industry.

Content, Mobile, News, Video advertising, Amazon, apps, content, Facebook

Xmas in August: 48% of global shoppers “have already started their 2018 gift shopping”

August 17, 2018

The winter holiday season has already begun across the globe, with 48% of shoppers admitting that they have already started buying presents for the holidays.

E-commerce Amazon, China, content, Europe, France
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