The prospect of a two-speed internet, where some people pay for faster access to web services, looks less likely after the EU published strict new net neutrality rules.
Drones are boosting the UK economy as they are given a wider role in day-to-day business, with the media industry leading the way, according to new research.
With intelligent personalisation taking centre stage in modern marketing, how will artificial intelligence change the relationship between brands and consumers? Benjamin Graham, Director of Communication at personalised marketing app Clemmie, looks at how marketers can make the most of AI.
The Norwegian TV audience measurement steering committee has awarded Kantar the new contract for the provision of TV Ratings, to deliver a hybrid online video and TV ratings to advertisers in Norway.
The mobile advertising opportunity for brands is phenomenal, but brands are still under-spending on the format. Mark Rosner, Chief Revenue Officer at AppLovin, offers a guide to help marketers make sense of the hottest mobile ad formats today.
Snapchat has revealed plans to introduce behavioral targeting for advertisers, as the chat app continues to capitalise on its growing popularity with a range of new ad options.
Following the news last week that Google has announced it will crack down on “intrusive interstitials” in January, Paul Thomson, VP EMEA, Blis, discusses why the industry should lead by Google’s example.
Despite the odds being stacked against them, women founders are currently killing it in the technology sector. ABCD Agency looks at 10 women leading the way in the sector.
Google is to penalise websites that feature intrusive pop-up adverts, with a new search algorithym update that ranks offending sites lower down its results page.
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