Brits spend £10bn online during January and February
Shoppers in the UK spent a total of £4.9 billion online during February, equivalent to £79 per person; 20% more than the same period last year, according to new figures from the IMRG.
brands
Integrating digital marketing: European study shows Brits prefer multi-channel campaigns
There is a clear divide between the six largest European countries in the way consumers are communicating online, according to new research.
Top tips: Avoiding Twittertasthrophies- 5 rules for maintaining a corporate Twitter account
Social media gaffes are all too common these days, but can be extra harmful once a brand is concerned. Tynicka Battle at ThinkTank Digital (Lady Gaga’s former digital agency of record) offers 5 tips to keep Twitter working for you, rather than against you.
Who’s winning the press release war online?
Microsoft, Facebook and Verizon were the top three most referenced technology brands in February, in terms of popular press releases, according to new research.
Who's winning the press release war online?
Microsoft, Facebook and Verizon were the top three most referenced technology brands in February, in terms of popular press releases, according to new research.
TV ads drive 80% rise in branded search
TV advertising campaigns can cause up to an 80 percent increase in brand searches, according to research by performance marketing specialist, Efficient Frontier.
UK online take-away firm Just-Eat gets $48m funding boost
London based Just-Eat, the world’s largest takeaway ordering service, today announced the closure of a financing round of $48m co-led by two leading venture capitalists, Greylock Partners and Redpoint Ventures, with substantial support from existing investor Index Ventures.
Cognitive Match wins over digital pioneer Andrew Walmsley
Online ad targeting firm Cognitive Match has boosted its team with i-level founder Andrew Walmsley joining its board in a non-executive capacity.
Blekko and Google – is it a declaration of war on search spammers?
The stakes are rising in the battle to remove irrelevant listings from high in search engine results, and Blekko’s fast footwork is seeing the young search tool get digital street-cred as well as extra clicks. Here’s why…
Online retailers: Poor experiences fail to meet consumer needs
The latest study of UK online retailing concludes that website experiences lag behind customer needs. EPiServer’s assessment of 25 of the UK’s top retailers paints a picture of consistently missed opportunities for brands to generate sales online. No silver bullet, but some key learnings any online store should take a look at…