National Rail launches travel planner smart TV app
National Rail Enquiries (NRE) has launched a SmartTV app enabling passengers to plan their train journey from the comfort of their living room.
apps
Facebook to ramp up facial recognition with Face.com acquisition?
Facebook is considering another post-IPO acquisition, this time expanding its facial recognition technology through the acquisition of Tel Aviv-based based Face.com, according to new reports.
Mobile commerce trends: UK mobile shopping sales ‘quadruple in just two years’
More than two-thirds (64%) of smartphone owners are now using their mobile device to shop online, a number that had quadrupled in just two years.
Guest comment: Adapt or die? Why more businesses should be taking the mobile web seriously
Despite mobile browsing continuing to outpace desktop based browsing at a staggering rate many organisations and their websites are still are lagging woefully behind when it comes to mobile. Matt Gibson from Cyber Duck looks at the increasing importance of Adaptive web design and how to make it work for you.
Facebook smartphone set for launch next year?
The long-rumoured ‘Facebook Smartphone’ could finally become a reality next year, as the social network looks to boost revenue from the mobile sector, according to news reports.
Facebook advertising formats – overview of changes
Facebook advertising formats are changing again, and so is the way you buy them. As the social network continues to evolve, the premium Facebook advertising formats can now be bought online through simple self-service tools. Facebook will only unlock greater monetisation of its ad platform if it removes the bottleneck, and this is a good … [Read more…]
India- Mobile web to overtake fixed line this year
The use of the mobile Web is set to overtake fixed-line Internet in India by the end of the year, as the country’s mobile revolution continues at full speed, according to new data.
Hub Digital Networks launches for digital out-of-home sector
Hub Digital Networks has launched this month, set up to link advertisers and agencies with digital out of home (DOOH) media network owners.
Breaking into the top 25 App Store chart- How many downloads do you need?
To make it into Apple’s lucrative ‘top free 25 list’, apps require approximately 38,400 daily downloads, according to new data.
Guest comment: Life’s a game and then you buy- the impact of gaming on marketing
Marketers are beggining to adopt gaming techniques to engage and convert consumers. But what are the differences between sponsored games, advergames and gamification, and how can they work for you? Andy Dean, Future Trends and Innovation Consultant at Amaze, examines the impact of gaming on marketing.