This week, Google announced it is to stop developing its Google Wave tool. Jonathan Yarmis, an Ovum senior research fellow, looks into the reasions why the real-time collaboration tool failed catch on with web users.
Pizza Hut is using digital media to promote its tie up with this Summer’s blockbuster cinema release, ‘The A Team’ from Twentieth Century Fox.
Pizza Hut is using digital media to promote its tie up with this Summer’s blockbuster cinema release, ‘The A Team’ from Twentieth Century Fox.
Pizza Hut is using digital media to promote its tie up with this Summer’s blockbuster cinema release, ‘The A Team’ from Twentieth Century Fox.
Bigmouthmedia reports that Google’s latest changes to its trademark policy will make pay-per-click advertising more attractive for comparison sites.
The positioning of dot.com companies in prime sponsorship placement with media owners continues today with two separate deals involving ITV Network and Channel 5. The partnership comes at a time when an increasing number of dot.com companies are advertising in traditional media. The ITV Network has just signed a similar deal with Smile, the internet … [Read more…]
Created by iWeb Ltd, the iNotes are delivered to users’ screens while they are browsing. iWeb claim they not only generate a click-through rate ten times greater than banners, but are regarded by users as ‘unobtrusive’ and ‘valuable’. Users can choose whether to receive the iNotes, which are in rich-media, and then allow it to … [Read more…]
Rudy Prince, CEO, says eFax has concentrated on promoting its free-to-receive service, unlike the market’s main provider J-fax.com. The service allows users to receive both faxes and voicemail messages as email, free of charge. Users are given a UK phone number, hosted by eFax.com, which receives the fax or voicemail message before automatically converting it … [Read more…]