Publicis buys Sapient for $3.7bn to create digital marketing giant
Publicis has bought US consultancy group Sapient, as the France-based global ad giant looks to expand into the US and moves on from its failed merger with Omnicom.
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Hungary scraps internet tax after protests
The Hungarian government has decided to axe a planned tax on internet data traffic after mass protests against the plan.
Facebook still top platform for social shares but Pinterest on the rise
Facebook is the main social media source of traffic to other websites by a huge margin, but Pinterest is now in second place, according to new research.
Top UK search brands: MoneySupermarket and Amazon biggest spenders
Financial services comparison site MoneySupermarket and online retailer Amazon top the ranking for Google AdWords spend, according to new research.
EMEA paid search ad revenue jumps 18% as CTR soars
Quarterly sales revenue from paid search advertising is up 18% year-on-year (YoY) in Europe, Middle East & Africa (EMEA) according to new research.
Tumblr debuts auto-play video ads
Tumblr is launching its first auto-paying video ads, with Universal, CW, and Hulu already on board as the Yahoo-owned blog network looks to boost its revenues.
The ideal length for social media updates (infographic)
When it comes to writing content, the length of each post can vary wildly depending on which platform you use. This infographic from SumAll looks at how long social media updates should be.
UK retailers braced for first mobile Christmas
Retail giant John Lewis has predicted that traffic from mobile phones will outstrip traffic from desktops on Christmas day, as the UK continues to take advantage of digital technology.
Google debuts Fit app takes on Apple Health Kit and Samsung Health
Google has launched a new app designed to take a broader view of fitness tracking, using the sensors in Android phones to track their activities, with Basis, Adidas and Motorola signing up as initial partners.
Dragons Den meets Skype in crowdfunding first
Intelligent Crowd TV has launched a weekly webcast chat show to bring together entrepreneurs and investors, nationwide.