Streetmap loses Google High Court challenge
UK-based mapping pioneer Streetmap has lost a long-running legal battle with Google.
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Rise of the machines: Google puts AI expert in charge of search business
Google has put its Artificial Intelligence lead engineer John Giannandrea in charge of its search operations, signalling the growing role of machine learning inside the company.
Mobile programmatic tips: Buying something you don’t understand is mad isn’t it?
Companies are spending millions on buying mobile ad inventory programmatically but have little or no knowledge of the practice. Adam Gilsenan, Chief Media Consultant at YOC, considers the current situation and details what needs to be done by sellers and buyers to change this.
The psychology of trust in websites [INFOGRAPHIC]
1 in 4 people don’t trust any online organisation with their personal details and 43% of users are worried about the general security issues of shopping online, according to this new infographic from Symantec.
Half of Brits find junk mail ‘more annoying than their commute ‘
The inundation of irrelevant communications and junk mail (both online and offline) is pushing consumer loyalty in the UK and Ireland to breaking point, with the majority (84 per cent) ready to take action against brands, according to new research.
Google filters tackle ‘three worst’ ad fraud botnets
Google can now automatically sift Web traffic from three of the major ad-fraud botnets, responsible for malware on half a million devices.
Widespace gets €15.8m boost for mobile ad tech
Mobile ad tech firm Widespace has secured €15.8m in growth capital investment.
Independent goes online-only as newspaper shuts down
The Independent and Independent on Sunday newspapers in the UK are to cease publication and go online only, in the starkest sign yet of the pressure on the print industry.
Beyonce helps smartphone usage skyrocket during Super Bowl 50
The Super Bowl 50 saw a 21% year-over-year increase in app activity during the game, with Beyonce’s two-minute guest appearance during the halftime show generating the most mobile buzz, according to new research.
Visual content ‘top trend in 2016’: 60% of marketers invest in video content
Marketers have their eye on visual formats this year, with more marketers than ever investing in video (up 20% from 2015), according to new research.