Facebook’s mobile users surpassed computer users for the first time, with mobile accounting for a quarter of all ad revenue for the social network, according to the company’s latest financial results.
For the first time, non-Sky subscribers will be able to watch live Premier League football content via its internet TV service and mobile app Now TV.
A Sodastream commercial has become a hit on YouTube, after being banned from an upcoming Super Bowl spot by broadcaster CBS for mocking rivals Coca-Cola and Pepsi.
This week saw disgruntled HMV staff bite back on Twitter to report mass firings as they happened. Jason Woodford, CEO of digital marketing agency, SiteVisibility, looks at how social media has changed employee relations- and how HMV could have handled the debacle differently.
A new third-party search engine dedicated to the newly-launched online storage service Mega has sparked controversy over piracy fears.
For advertisers, doing social media “at scale” isn’t easy. Social media is more than just PR, viral campaigns, Twitter, Facebook, brand monitoring or evangelist blogs. Gary Angel, President of Semphonic, argues that if you’re treating social media as a single function then you’re almost certainly doing it wrong…
Facebook has confounded critics who thought it would be incapable of making money from the rapid growth of mobile device usage. Not only has it revealed a strong performance in Q4 with revenues up 40%, its mobile ad sales have more than doubled on the previous quarter to total $306m, to account for 23% of … [Read more…]
Last year, the Royal National Institute for the Blind ran an email campaign that cleverly played with email conventions to challenge readers to empathise with blind or partially sighted people. This case study looks at how they managed to get a 24% click through rate with a simple but effective email.
Research in Motion has rebranded under the name ‘Blackberry’ as the Canadian smartphone maker looks to regain lost market share to Android and Apple with its new BB10 device.
Russian internet giant Yandex is to remove its recently-launched app Wonder from the US App Store following Facebook’s block on its API access.