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Digital skills event tackles skills shortage

February 11, 2014

Manchester Digital, the digital trade body serving the North West, is organising a Digital Skills Festival to help tackle the digital skills shortage, which continues to be an issue for the region.

Uncategorized BBC, local

Game over: Flappy Bird developer removes app over fame pressure

February 10, 2014

Mobile gaming phenomenon Flappy Bird has been pulled from the Apple and Google Play app stores, after its Vietnamese creator said its fame “ruins my simple life”- although he has not ruled out a sequel.

Search, Uncategorized Apple, blogging, games, Google

Robot wars: Dyson takes on Google in race to build first household droids

February 10, 2014

James Dyson is investing £5m in a robotics lab, in a move that puts the vacuum tycoon in direct competition with Google in the race to produce robots that perform household chores.

Uncategorized Google, Japan

Big brands at risk of cyber squatting as new domain names go live

February 10, 2014

Britain’s most valuable companies are potential targets for cybersquatters in 2014 and beyond, with domain names such as .web and .online set to go live.

Uncategorized brands, financial services, retail

KFC Russia puts customers in spotlight for social media campaign

February 10, 2014

KFC Russia is inviting customers to star in a TV commercial, via a new campaign that incorporates outdoor, TV and social media advertising.

Uncategorized advertising, brands, marketing, media, Russia

Bruno Mars and David Beckham among Twitter Winners on Super Bowl Night

February 10, 2014

Super Bowl half time performer, Bruno Mars, generated more tweets per minute during the event than the other live act, Red Hot Chili Peppers, and he also beat rock band, U2, which premiered its new single in a half time commercial, according to a new analysis of Twitter activity.

Uncategorized digital marketing, images, marketing, media, music

Right to reply: Twitter’s huge losses do not mean its business model is broken

February 10, 2014

Despite seeing $4 billion (£2.45 billion) wiped off Twitter’s value Associate Professor of Strategic Management Sotirios Paroutis at Associate Professor of Strategic Management at Warwick Business School believes the US tech company could still have a bright long-term future.

Uncategorized advertising, apps, blogging, Facebook, Twitter

Case study: Samuel Adams puts mobile first for new beer brand

February 10, 2014

Beer brand Samuel Adams has put mobile at the centre of its latest ‘Cold Snap’ seasonal brew, using games, ads, Instagram, Spotify and Facebook to promote its launch.

Uncategorized Facebook, games, Google, media

SLI Systems moves retailers off Google Commerce search

February 10, 2014

Last year, Google announced the end of the Google Commerce Search the spring of 2014. As the search platform, relied on by many retailers, approaches its deadline, SLI has launched a new service to help them migrate to its search and navigation service.

Search, Uncategorized brands, Google

Yahoo to kill off mobile banners for native ads

February 7, 2014

Yahoo is ditching its mobile banner format, instead focusing on native ads on smartphones and tablets, as the portal looks to boost its mobile ad revenue through more engaging campaigns.

Uncategorized content, smartphones, Yahoo
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