As programmatic marketing starts to dominate ad buying, do marketers really know how to get the best out of this phenomenon? This final infographic from Eyeota’s ‘Programmatic Basics’ series dispels 3 big myths surrounding programmatic.

Almost two thirds (60%) of searches related to Mother’s Day will take place on a mobile phone, according to new research.

This week, Amazon struck a major deal with Morrisons. Terry Hunter, UK Managing Director at major ecommerce player Astound Commerce, believes that although it is important to have a strong online presence as a retailer in 2016, the value of the physical store cannot be forgotten.

Over two-fifths (22%) of British adults online are currently using ad blocking software – a rise from 18% in October, according to new research.

Facebook rolled out its ‘Reactions’ button last week, giving users six new ways to express their emotions at the click of a button- but advertisers are not able to differentiate between and ‘loved-up’ or ‘angry’ consumer on the social network for now.

WhatsApp is dropping support for some older phones, including all BlackBerry models.

Fewer people are using tablets as a second screen device compared to three years ago, with consumers opting for smartphones instead, according to new research from Global Web Index.

DIY computer Raspberry Pi 3 has been launched today, with faster speeds and new connectivity options for £30.

Amazon’s new tie-up with Morrisons reveals the web retailers’ ambition to be the pipe through which everything is delivered. ParcelHero’s Head of Consumer Research, David Jinks argues that the move is a cog in Amazon’s far wider plan to win customer loyalty through its Prime service.

McDonald’s recently ran a commercial showing off how many more ‘golden arches’ restaurants exist in France, compared to its rival Burger King. In response, Burger King has provided a twist ending. See why its our video viral of the week below…