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Facebook’s ‘context collapse’: Massive drop in personal sharing

April 14, 2016
Facebook stops collecting iPhone app data for ads

Facebook users are now less likely to share personal information on the social network, instead opting to cross-post content from friends or other media platforms, according to new research.

Social apps, content, Facebook, global, local

Lost in translation: Why the ‘grimace’ emoji is confounding texters

April 14, 2016

When is a smile not a smile? The different ways that phones display emojis is leading to some embarrassing mix-ups, according to new research.

Mobile, News Apple, Google, Microsoft, Samsung, smartphones

BuzzFeed cuts sales forecasts by half after disappointing year

April 14, 2016

BuzzFeed has been forced to cut it’s projected revenue by about half, after the online publisher missed its financial targets in 2015.

Content, Social content, video

Online privacy trends: EU demands fixes to US data sharing pact

April 14, 2016

EU watchdogs have demanded revisions to a consumer data sharing deal with the US, intended to be a replacement for the long-running ‘Safe Harbour’ pact between the two regions.

Regulation global, local, Microsoft, Privacy, security

UK digital ad spend grows at fastest rate for 7 years

April 14, 2016

The UK digital ad spend grew 16.4% in 201, with the average home now owning 8.3 internet devices, according to new stats from the IAB.

Ads adspend, advertising, content, media, retail

CNBC debuts in-house creative agency

April 14, 2016

US media giant CNBC is launching a full-service, in-house commercial agency, continuing the trend for media owners taking their creative team in-house.

Ads advertising, content, global, media

Guest comment: When are we, the marketers, going to admit that we aren’t doing a very good job?

April 13, 2016

With the number of tasks, channels and platforms the average marketer has to deal with these days it’s no wonder marketers are failing. Chris Pitt, Head of Marketing at Vertical Leap explains how software and automation has made his own team work better.

Ads, Content, News Google, marketing, technology, Twitter

Facebook lets brands create AI chat bots

April 13, 2016

Facebook has launched a ‘bots store’, letting brands create their own robotic customer service reps that can interact with Whats App and Messenger users.

Ads, Content, Mobile, Social advertising, brands, eBay, Facebook, images

Match.com pulls ‘freckles’ ad after social media backlash

April 13, 2016

An ad campaign for Match.com faced a backlash this week, with dozens of people on social media slamming the dating site’s posters for being “insulting”.

Ads, Social advertising, media, Twitter, UK

Yahoo sale: Bidders gets deadline as Mayer future in doubt

April 13, 2016

Yahoo is officially up for sale, with bidders for the embattled internet pioneer given until April 18th to make a move, according to a news report.

Content AOL, apps, comScore, Facebook, Google
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