Last week, a mother’s video clip showing her hilarious reaction to trying on a Chewbacca mask became the most watched Facebook Live video ever. Kohl’s, the US supermarket that sold the toy, quickly made a follow up video, showing how brands need to react fast in a social world.

“Keeping Up With The Kardashians” star Scott Disick has become the subject of web ridicule after mistakenly including all the instructions his advertisers sent him on a paid Instagram post.

This year’s Google I/O conference saw the internet giant unveil a raft of new platforms and features. We look back at the top nine announcements from the event, from smart homes to streaming apps…

Chinese internet giant Baidu and KFC have teamed up to launch a concept store in Shanghai that uses conversational robots as servers.

With Snapchat set to revive MTV’s Cribs, Hostel World has released a spoof ad with a little help from rapper 50 Cent.

Google has launched Google Home, a small speaker capable of answering voice commands through a new digital assistant.

Microsoft is pulling out of the feature phones business to focus on smartphones, at it sells off Nokia’s once market-leading range of devices.

Car-hailing app Uber has begun testing a self-driving vehicle in a move that threatens to further disrupt the taxi industry.

Online retail inthe UK continued its double digit growth this year with purchases made online achieving a year-on-year increase of 11% in April, but growth has slowed, according to new research.

The vast majority of marketing organisations have begun to significantly accelerate efforts to adopt advanced attribution methods, to the tune of a surveyed 78 percent committed to deploying cross-channel attribution within the next two years, according to a new survey.