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Right to reply: From Brexit to Techxit- how will leaving EU affect tech industry?

June 24, 2016

Following today’s historic UK referendum vote to leave the EU, Matt Hunt, CEO of Apadmi Enterprise, offers some perspective of someone working within the UK’s tech industry.

Mobile, Regulation Europe, technology, UK

Brexit: Delivery firm urges UK Goverment to secure access to the Single Market after EU exit vote

June 24, 2016

The international courier ParcelHero has responded to the vote to leave the EU by calling for the Government to negotiate immediately for access to the single market, and not seek to impose tariffs on EU imports into the UK.

Regulation Europe, government, UK

Firms warned to ‘keep social media campaigns honest’

June 24, 2016

Businesses are increasingly using misleading marketing methods on social media, risking significant legal, financial and reputational damage. That is according to CIM (The Chartered Institute of Marketing), which has this week released new research into the prevalence of questionable marketing on social media sites.

Regulation, Social advertising, brands, content, marketing, media

Cannes Lions 2016: Top digital winners announced

June 24, 2016

A ‘new’ Rebrandt painting created by AI, a VR news app and a heart warming animated film Justino have scooped the some of the top digital awards at this year’s Cannes Lions fesatival.

Content, News, Video Asia Pacific, Entertainment, global, Google, media

Google helps brands think like YouTube stars with ‘certification programme’

June 24, 2016

YouTube has launched an online educational tool for agencies to help them learn the tricks of YouTube’s biggest stars in order to create better branded content for the video platform.

Video, Viral agencies, brands, content, infographic, video

Cannes Lions 2016: India’s first transgender pop group scoops prize for Red Label Tea

June 24, 2016

A campaign featuring transgender pop band ‘from India has won the second annual ‘Glass’ Award at Cannes Lions, for its work to promote gender equality.

Video, Viral global, India, music, video, YouTube

Brands using virtual reality: Top 10 YouTube 360 ads

June 24, 2016

In honour of Cannes, Google has crunched the numbers to share the most popular 360 degrees ads on YouTube globally so far this year.

Mobile, Video, Viral content, global, Google, media, music

Cannes Lions 2016: Highlights from Day 4

June 23, 2016

The fourth day at Cannes Lions included insights from Will Smith, Anna Wintour, Usher and Wendy Clark. View the highlight video below:

Ads, Mobile video

Quarter of Brits turn to social media to understand EU referendum- report

June 23, 2016

One in four Brits (26%) used social networks such as Facebook and Twitter to share and receive information about the EU referendum in the run up to polling day according to a national survey. And 6% said the information they found through social media played a role in changing their minds about which side would … [Read more…]

Ads, Social apps, email, Facebook, media, Privacy

Tumblr takes on Facebook and Periscope with live video

June 23, 2016

Tumblr has partnered with YouTube to launch a live video streaming service, as the Yahoo-owned firm looks to capitalise in the growing popularity of live streaming video, such as Twitter’s Periscope and Facebook Live Video.

Ads, Social content, Facebook, media, Twitter, video
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