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Smart cities warning: UK councils ‘not on track delivery’

July 8, 2016
Smart cities: London and five European partner cities hit €250m investment in IoT technology

Many local governments are lacking the budget, leadership and capability to progress smart initiatives and connected technology in cities across the UK, according to new research.

Mobile, News, Regulation government, local, Maps, technology, UK

Content marketing tips: 5 steps to drive superior customer experience

July 8, 2016

Content marketing is playing an ever more important part in the marketing mix, but how can it enhance customer experience? This new white paper from Amaze offers five steps to get the most out of content marketing.

Content content, marketing

Facebook debuts wireless access platform

July 8, 2016

Facebook is ramping up its efforts to bring internet access to remote parts of the world (and push its products in the process), with a new platform called OpenCellular.

Mobile, Social Facebook, images, India, local

Euro 2016 takes mobile mainstream: Sports app use grows 65%

July 8, 2016

As Wales’ historic journey in Euro 2016 comes to an end, with Ronaldo emerging triumphant over club-mate Gareth Bale last night, new data from Flurry shows this year’s tournament has been the most mobile-centric yet.

Mobile analytics, apps, France, Germany, media

One last chance to enter Lovie Awards: Deadline extended to 29th July

July 7, 2016

The Lovie Awards has extended the entry deadline for its awards to 29th July 2016, offering those working in the technology, advertising and media sectors a final chance to take part in one of the biggest events of the year.

Ads, Content, E-commerce, Mobile advertising, Apple, apps, Entertainment, Europe

Guest comment: Misrepresenting women is holding brands back

July 7, 2016

There’s a huge mismatch in terms of how women are portrayed in advertising and the current social reality, and it could be costing brands dearly, according to new research. The good news is that this presents a great commercial opportunity, says Elisa Birtwistle, Director and Head of Human and Cultural Foresight at The Futures Company.

Ads, Content advertising, brands, FMCG, images, marketing

The desktop isn’t dead: New report highlights ‘mobile myths’

July 7, 2016

Despite the growth of mobile, most people still prefer shopping for gifts on their desktops or laptops over stores or smartphones, according to new research.

Ads, Content Amazon, apps, Christmas, Facebook, global

UK retailers ‘ramping up tech investment to drive in-store sales’

July 7, 2016

Almost three-quarters (73%) of retailers in the UK are planning to increase digital investment in the next 24 months in an attempt to branch out from the traditional bricks-and-mortar customer experience and leverage new technologies to drive in-store sales, according to new research.

E-commerce apps, brands, France, Germany, marketing

Facebookers give top 10 reasons for using social media

July 7, 2016

When asked about their main reasons for using social media, over 4 in 10 Facebookers list keeping up with their friends as one of their biggest motivations, according to new data.

Social content, Facebook, global, media

Beyond touchscreens: The future of interaction [INFOGRAPHIC]

July 7, 2016

It’s hard to remember a world without touch screen interfaces, but how might we interact with technology in the future? This new infographic from ShopSmart looks at the potential for holograms, bendable screens and even mind-control…

E-commerce, Mobile infographic, technology
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