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PC search trends: Bing catching Google in UK with 25% market share

October 3, 2017

The Bing Network now accounts for over a quarter (25.1 per cent) of the UK PC searches, catching up with Google, according to the latest figures from comScore.

Search advertising, comScore, global, Google, marketing

TFL denies plans to sell London tube passenger’s wi-fi data to advertisers

October 2, 2017

Transport for London says it collects Wi-Fi connectivity data to “better understand journey patterns and improve services”.

Ads, Mobile, News advertising, Privacy, retail, Travel, UK

Top tips: The 3 critical questions for using AI in marketing

October 2, 2017

Everyone’s talking about artificial intelligence, but what are the practical steps you need to take to get it to work for your business? Assaf Baciu, SVP of product, Persado looks at the questions organisations have to ask if ask if they’re aiming to use AI in marketing.

Ads, Mobile, News Google, marketing, media, technology

Angry Birds shares off to flying start

October 2, 2017

Shares of Rovio, the Finnish company made a solid debut on the Helsinki stock exchange last week.

Mobile analytics, games

Did Google Shopping really gain an unfair advantage over its competitors in the EU?

October 2, 2017

Analysis of search data shows Google Shopping gained 300% visibility in recent years even as competitor visibility declined. EU’s case may not be clear-cut.

E-commerce, Search Amazon, eBay, France, Germany, Google

Small firms benefit from selling through Amazon, Etsy, or eBay in addition to online stores

October 2, 2017
Poor eCommerce planning and execution will cost direct to consumer brands £304k in 2020

Nearly 70% of online shoppers prefer to purchase through Amazon, Etsy, eBay or other online marketplaces, and small business owners may reap big benefits by selling through these marketplaces in addition to their online stores, a new survey suggests.

E-commerce Amazon, eBay, marketing, retail, technology

Brits fearful of smart home hackers

October 2, 2017

With the announcement of the new Alexa powered devices from Amazon, and the upcoming Google hardwire event on the 4th October, new research by MoneySuperMarket reveals that the British public is far from ready to embrace smart home technology.

Mobile, Regulation Amazon, Google, Privacy, security, technology

Google slides integrates Shutterstock images

September 29, 2017

Shutterstock have announced an integration with Google Slides that allows users to search Shutterstock’s library of 150 million images and edit any visual content within their presentation to add filters, text, logos, product imagery and more.

Content content, Google, images, Search, technology

Third of shoppers stopped buying from brand due to trust issues

September 29, 2017

Over a third of UK shoppers (36%) have ‘stopped buying a brand or using a company’ because they were uncomfortable with something they did or stood for, according to new research.

E-commerce brands, local, media, UK

Britain lagging behind for European mobile site loading times

September 29, 2017

Britain severely languishes in 10th out of 17 major European countries when it comes to how quickly sites load on mobile, according to new research from Google.

Mobile ecommerce, Google, UK
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