Google has launched new advertising tool, Smart Campaigns, to all businesses across the UK, letting brands create customised ads based on data provided by a business and its assets.

eBay is changing the way it does business – and the question is are online retailers ready to capitalise? Online retail expert Craig MacCallum gives his top 5 tips on how online retailers can capitalise on these changes.

Argos has launched a voice shopping service, letting people sell and reserve its products through Google Home.

Is spending more on a premium video ad worth it? A new whitepaper looks at what sets premium video apart from other media, and highlights why it is more accessible than the market might currently perceive.

Ad tech firm Adform has expanded its presence in China, Australia, and Dubai, with additional regional growth planned in the near future.

Mobile marketers have less than six days to re-engage users before they uninstall, with 40% of users who uninstall an app willing to redownload it further down the line, according to new research.

University freshers will be calling on ‘bank of mum and dad’ as they start the new semester, with 62% of students hoping their parents will cover university essentials and tech equipment, according to new research.

No amount of hype generated from a marketing campaign should be causing websites to crash in 2018, argues Rob Greenwood, technical director, Steamhaus.

Function18 doubled its on-site engagement and made visitors 1.3x more likely to buy with newly launched Nosto technology that delivers a ‘personalised store to every customer’.

Ad tech platform The Trade Desk has hired Anna Forbes, formerly from Marchex and AppNexus, as its UK General Manager.