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Amazon under scrutiny over Deliveroo investment

December 11, 2019
Amazon under scrutiny over Deliveroo investment

Amazon large investment in online food courier Deliveroo presents a “real risk” it could leave customers and businesses facing higher prices and poorer services, the Competition and Markets Authority (CMA) has warned.

E-commerce Amazon, UK

Shopper growth over ‘Cyber Weekend’ outperforms Black Friday and Cyber Monday

December 11, 2019
Shopper growth over ‘Cyber Weekend’ outperforms Black Friday and Cyber Monday

Consumers are looking for ongoing Black Friday deals during the following Saturday and Sunday resulted in this year’s ‘Cyber Weekend’ being 26% larger than in 2018, according to new research.

E-commerce brands, Facebook, France, Germany, global

Virtual and augmented reality market ‘volatile but promising’

December 11, 2019
Virtual and augmented reality market 'volatile but promising'

The market for extended reality devices shows the typical signs of early volatility, but the long-term outlook for the technology remains positive, with lower prices and 5G connectivity will stimulate demand, according to new research.

Video China, content, Entertainment, Facebook, global

Learning from the Biggest Hacks in History

December 11, 2019
Learning from the Biggest Hacks in History

Cyber-attack — the words alone can be enough to incite panic. Between a lack of understanding and media sensationalism, any mention of a cyber-attack brings to mind catastrophic levels of damage.

Ads, Regulation email, media, security, video, Yahoo

Mapp and Datasine announce technology partnership

December 11, 2019
Mapp and Datasine announce technology partnership

Cloud-based digital marketing platform Mapp has partnered with Datasine to bring AI and psychology-based personalisation to clients.

Ads brands, content, digital marketing, marketing, technology

The power of the new marketing buzzword: Intent Marketing

December 10, 2019
The power of the new marketing buzzword: Intent Marketing

When searching for things online, consumers always have a result in mind, but their search terms may be vague. This is creating a problem for brands, as their websites and results have been created with specific questions in mind, but this now no longer captures the intent behind the searches that consumers make. Luckily, there … [Read more…]

Ads, Search brands, content, Google, infographic, marketing

70% of UK public are uncomfortable with how brands use their data

December 10, 2019
Nearly 70% of Brits’ don’t trust public authorities with personal data

Giving your communication the human touch can play a crucial role in bridging the gap between data privacy and personalisation, new research by customer consultancy Quadrangle has found.

Ads, Regulation brands, Privacy, technology, UK

Mobiles driving 52% of online fashion sales this Christmas

December 10, 2019
Mobiles driving 52% of online fashion sales this Christmas

An early analysis of fashion shopping habits globally this holiday season shows mobile phones account for 67% of traffic to fashion retail sites and 52% of sales revenue.

Mobile Christmas, content, ecommerce, images, retail

Retailers ‘better at understanding their customers than travel companies

December 10, 2019
Retailers 'better at understanding their customers than travel companies

Online travel booking giants Expedia and Booking’s recent reported dip in earnings were blamed on growing competition from Google. However, new research suggests travel brands might be struggling as they aren’t delivering the customer experience that consumers expect.

Uncategorized brands, content, Google, marketing, retail

“Bold, brave & innovative”: Jack Brodie and Brodie Childs win Gold in DMA Breakthrough Award

December 9, 2019
“Bold, brave & innovative”: Jack Brodie and Brodie Childs win Gold in DMA Breakthrough Award

One of the most prestigious awards for young talent trying to get a foothold in the data and marketing industry has been won by Jack Brodie and Brodie Childs from Edinburgh Napier University.

Uncategorized marketing, UK
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