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Adobe buys digital ad buying platform Efficient Frontier

December 1, 2011

Adobe is has bought Efficient Frontier for an undisclosed sum, as the firm looks to boost advertising services.

Uncategorized advertising, agencies, analytics, digital marketing, Facebook

Facebook’s ‘$100bn April float’: Insanity or visionary?

November 30, 2011

Facebook is reportedly planning an initial public offering next year that will value the social network at more than $100bn.

Regulation, Uncategorized Amazon, Facebook, Google, Microsoft

WordPress takes on Google AdSense with WordAds

November 30, 2011

WordPress has launched a contextual ad scheme, as the popular publishing platform looks to take on Google’s AdSense.

Uncategorized advertising, content, Google, media

Google-Motorola deal waits on EC approval in January

November 30, 2011

The European Commission said it expects to rule on Google’s planned $12.5bn acquisition of Motorola Mobility by January 10 after the search giant submitted an application for regulatory clearance.

Search, Uncategorized Android, Google, smartphones, technology

Silver Lake and Microsoft to bid for 20% stake of Yahoo?

November 30, 2011

Silver Lake, a private-equity firm, is working with Microsoft Corp. to bid for a minority stake in Yahoo!, according to a news report.

Uncategorized Microsoft, Yahoo

Third of Brits ‘used mobile for shopping this year’

November 30, 2011

As mobile commerce reaches a new level of maturity, consumers are increasingly using portable devices to engage with brands, find information and make purchases.

Uncategorized apps, brands, Europe, marketing, mobile internet

Third of Brits 'used mobile for shopping this year'

November 30, 2011

As mobile commerce reaches a new level of maturity, consumers are increasingly using portable devices to engage with brands, find information and make purchases.

Uncategorized apps, brands, Europe, marketing, mobile internet

Yandex replaces Bing for default search on Windows Phones in Russia

November 29, 2011

Yandex has become the default search engine on Windows Phone-based handsets in Russia.

Uncategorized apps, local, Maps, Microsoft, Russia

Film soundtrack ‘Kolaveri Di’ goes viral: Tops 8m views in just 2 weeks

November 29, 2011

The song ‘Kolaveri Di’ from Indian actor Dhanush’s upcoming movie 3 has become one of the internet viral sensations of the year.

Uncategorized, Video Entertainment, Facebook, India, music

Video: Google+ airs first TV commercial

November 29, 2011

Google has launched a TV commercial for Google+, emphasising the social network’s ‘circles’ tool allowing users to share info with select groups, and not everyone on their friend lists.

Uncategorized, Video Facebook, Google, Privacy
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