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Google offers 10 tips for mobile marketing

March 20, 2012

Mobile-friendly sites are designed for the small screen and the capabilities of mobile devices. But being mobile-friendly is more than just fitting onscreen. Google’s 10 Mobile Site Best Practices outline important things you can do to turn your site into a great mobile experience.

Uncategorized analytics, content, Google, images, local

TV App Agency debuts cross-platform app tools for smart TVs

March 20, 2012

The TV App Agency has launched a new platform that lets brands and agencies create apps for the growing number of smart TVs.

Uncategorized agencies, Android, apps, brands, content

Natural Food Company raises £75,000 through Crowdcube

March 20, 2012

Natural food company, Righteous Limited has achieved its funding target of £75,000 in five weeks on the equity-based crowdfunding site, Crowdcube.

Search, Uncategorized brands, marketing

Groupon UK forced to clean up practices after breaking ’50 ad codes’

March 19, 2012

The UK arm of Online deals website Groupon has been given three months to improve its business practices after an investigation by the Office of Fair Trading found it has breached advertising codes more than 50 times in a year.

Uncategorized advertising, UK

Groupon UK forced to clean up practices after breaking '50 ad codes'

March 19, 2012

The UK arm of Online deals website Groupon has been given three months to improve its business practices after an investigation by the Office of Fair Trading found it has breached advertising codes more than 50 times in a year.

Uncategorized advertising, UK

Top 5 UK search engines: Google continues to rise

March 19, 2012

There were 2.2 billion visits to search engines in January 2012 in the UK, with Google accounting for 9 in 10 searches, according to new data.

Search, Uncategorized Google, Microsoft, UK, Yahoo

UK video advertising trends: Media buyers reveal top metrics for consumer engagement

March 19, 2012

Advertisers are looking to increase spend on premium video sites this year, with ‘view-through rates’ becoming the key measurement for engagement, according to new research.

Uncategorized advertising, brands, content, marketing, media

Accident Advice Helpline debuts first transactional QR Codes

March 19, 2012

Injury claims firm Accident Advice Helpline is launching the first UK transactional QR-code promotion, offering a boost to traditional media.

Uncategorized brands, comScore, global, marketing, media

Google runs UK campaign to get firms mobile

March 19, 2012

Google has launched a new initiative called GetMo, aimed at helping British businesses ‘Get Mobile’ by providing them with tools and resources to make their websites more mobile-friendly.

Uncategorized advertising, brands, Europe, Google, marketing

Affiliate marketing: The AA drops Tradedoubler for Affiliate Window

March 19, 2012

The AA has closed their affiliate programme with Tradedoubler to establish an exclusive partnership with performance network, Affiliate Window.

Uncategorized ecommerce, financial services, marketing, security, Travel
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