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UK search wars: Bing and Yahoo lose further ground to Google

May 21, 2012

Google has increased its dominant position in the UK search market, accounting for more than 9 in 10 of all searches, according to the latest data.

Uncategorized comScore, digital marketing, Google, marketing, Microsoft

Infographic- The (ridiculously complicated) social media landscape

May 21, 2012

This infographic below from Buddy Media illustrates how complicated the social media ecosystem has become, with a myriad of management, analytics, gaming and advertising tools avaialble for advertisers.

Uncategorized advertising, analytics, infographic, marketing, media

Pakistan restores Twitter after weekend ban

May 21, 2012

Pakistan has restored access to Twitter after briefly blocking the microblog over the weekend, die to “blasphemous” posts about a Facebook competition involving caricatures of Prophet Mohammed.

Uncategorized content, Facebook, local, Twitter

Advertising campaign promotes Christian Aid Week

May 21, 2012

International development charity, Christian Aid is launching a marketing campaign to encourage donations and support in the run up to Christian Aid Week (13-19 May), the main fundraising event in its annual calendar.

Uncategorized advertising, global, images, India, local

Facebook breaks US records with $104bn IPO

May 18, 2012

Facebook has floated on the US stock market with a market worth of $104bn, in the highest ever first-day valuation of a US public company, ahead of the likes of Amazon, Disney and Kraft. The valuation comes despite concerns about the company’s long-term money making potential.

Uncategorized advertising, Amazon, Apple, China, Facebook

Breaking into the top 25 App Store chart- How many downloads do you need?

May 18, 2012

To make it into Apple’s lucrative ‘top free 25 list’, apps require approximately 38,400 daily downloads, according to new data.

Uncategorized apps, Entertainment, games

Pinterest gets $100m funding boost from Play.com owner Rakuten

May 18, 2012

Social media ‘pinboard’ Pinterest has won $100m (£63m) in funding from Japanese internet retailing giant Rakuten and existing investors.

Uncategorized content, France, global, Japan, media

Kindle Fire takes over half of Android tablet market in US

May 18, 2012

The Kindle Fire, introduced to the market in November 2011, has seen rapid adoption among buyers of tablets in the US, according to new research.

Uncategorized advertising, Amazon, Android, Apple, comScore

India ‘to overtake US as Facebook’s largest market’

May 18, 2012

India is forecast to overtake the US as the world`s largest Facebook market by number of users as early as 2015, according to a new report from Gartner.

Uncategorized advertising, Brazil, Facebook, India, local

Top tips: Marketing social switching- a new challenge

May 18, 2012

Just when you thought you’d got the hang of selling services online, along comes another challenge: social switching. Julia Kukiewicz, Editor of Choose, takes a look at how online people power looks set to shake up the utility markets…

Uncategorized broadband, Facebook, financial services, marketing, media
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