Mars-owned cat treat brand Temptations has launched a #SaySorry campaign for the sake of grumpy cats dress up for the festive season. See why it’s our video viral of the week below…
Unilever’s Marmite has launched a personalisation campaign similar to Coca-Cola’s in order “to tap into the growing demand for personalised products”.
The John Lewis annual Christmas ad has premiered on YouTube, ahead of its first terrestrial showing this evening, a sign that more brands are putting digital first in their campaigns.
L’Oreal is stepping up production of its own content, launching a new “content factory” for all of the 35 brands in L’Oréal’s Canadian portfolio, with plans to take the project global.
Coca-Cola is embarking on its annual Christmas truck tour of the UK, stopping at 46 locations. But this year the soft drinks brand is focusing on social media to promote the marketing stunt.
Staff at Australian airline Qantas have kept up their end of a bizarre social media bet after New Zealand triumphed in the Rugby World Cup final on Saturday.
Jeremy Clarkson has taken a swipe at his former BBC employers, in a TV advert for new employer Amazon.
Target is marking Halloween with a YouTube virtual reality series and a mobile site that helps trick-or-treaters’ parents find the best houses.
Cadbury’s is bringing one of its old chocolate bars back from the dead this Halloween, with a social media vote determining whether Cadbury Marble or Cadbury Fuse bars will make a return in a highly limited special edition.
Twitter launched a new TV ad campaign last night, with a loud, garish and cartoony spot. But has the confusing mash-up alienated people new to the social network?