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Breaking into the top 25 App Store chart- How many downloads do you need?

May 18, 2012

To make it into Apple’s lucrative ‘top free 25 list’, apps require approximately 38,400 daily downloads, according to new data.

Uncategorized apps, Entertainment, games

Pinterest gets $100m funding boost from Play.com owner Rakuten

May 18, 2012

Social media ‘pinboard’ Pinterest has won $100m (£63m) in funding from Japanese internet retailing giant Rakuten and existing investors.

Uncategorized content, France, global, Japan, media

Kindle Fire takes over half of Android tablet market in US

May 18, 2012

The Kindle Fire, introduced to the market in November 2011, has seen rapid adoption among buyers of tablets in the US, according to new research.

Uncategorized advertising, Amazon, Android, Apple, comScore

India ‘to overtake US as Facebook’s largest market’

May 18, 2012

India is forecast to overtake the US as the world`s largest Facebook market by number of users as early as 2015, according to a new report from Gartner.

Uncategorized advertising, Brazil, Facebook, India, local

Top tips: Marketing social switching- a new challenge

May 18, 2012

Just when you thought you’d got the hang of selling services online, along comes another challenge: social switching. Julia Kukiewicz, Editor of Choose, takes a look at how online people power looks set to shake up the utility markets…

Uncategorized broadband, Facebook, financial services, marketing, media

General Motors pulls 'ineffective' Facebook ads

May 17, 2012

In a shock move ahead of Facebook’s IPO this week, General Motors is reportedly pulling all of its $10m- worth of ads from the social network saying that paid ads are ‘ineffective’ on the platform.

Uncategorized advertising, agencies, brands, content, Facebook

General Motors pulls ‘ineffective’ Facebook ads

May 17, 2012

In a shock move ahead of Facebook’s IPO this week, General Motors is reportedly pulling all of its $10m- worth of ads from the social network saying that paid ads are ‘ineffective’ on the platform.

Uncategorized advertising, agencies, brands, content, Facebook

10 things you need to know about Facebook (and 5 about its ‘Fans’)

May 17, 2012

Ahead of Facebook’s historic IPO this week, Experian Hitwise and Techlightenment have provided 10 key data points about the social network’s UK usage, and a further five points about the way users interact with brand Pages.

Uncategorized content, Entertainment, Facebook, games, Google

Yahoo Genome offers marketers ‘big data’ for targeted campaigns

May 17, 2012

Yahoo has unveiled a new tool for online advertisers designed to take advantage of the company’s experience with big data analytics to improve the effectiveness and reach of targeted campaigns running on the portal’s network.

Uncategorized advertising, analytics, AOL, Google, marketing

Yell boosts local ecommerce tools with Moonfruit buy

May 17, 2012

Yell has bought DIY website and online shop builder Moonfruit for £18m as part of its ongoing strategy to become a leading provider of local eMarketplaces.

Uncategorized Apple, ecommerce, Facebook, global, local
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