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eBay revamps iPad app to cater for multi-screen shoppers

December 15, 2014

eBay has updated its iPad app following news that 59% of its users are multi-screen shoppers.

Uncategorized Australia, content, eBay, France, Germany

Top 10 social trends in 2014: Twitter troubles, mobile upstarts and the ‘dark social’ debacle

December 12, 2014

With chat apps blurring the lines between social media and mobile, the digital marketing landscape just got a whole lot more complicated. With Instagram now bigger than Twitter, China’s giants going international and still many links being shared on untrackable channels like email, marketers need to think beyond Facebook if they want to engage their … [Read more…]

Uncategorized apps, brands, content, digital marketing, email

Top tweets of 2014: World Cup, Ferguson Riots and Ukraine dominated social conversations

December 12, 2014

Tweets about the World Cup, US riots and the Ukraine crisis preoccupied UK Twitter users in 2014.

Uncategorized Brazil, Germany, global, media, Twitter

Yahoo mobile ad revenues forecast to overtake Twitter next year

December 12, 2014

Yahoo’s US mobile ad revenues are predicted to overtake Twitter next year to become the third largest in the country, according to a new report.

Uncategorized Apple, Facebook, Google, Twitter, Yahoo

Google axes Spanish news amid government clampdown

December 12, 2014

Google is shutting down its Google News service in Spain ahead of the introduction of a new intellectual property law is introduced.

Uncategorized advertising, content, Germany, Google, government

Slow retail sites cause 1 in 3 to shop elsewhere

December 12, 2014

A third of Brits would abandon a retailer’s mobile website or app if it didn’t load within just three seconds, and look to shop elsewhere, according to new research.

Uncategorized agencies, apps, brands, Christmas, Europe

The Varying Landscape of Europe’s Programmatic Marketplace

December 12, 2014

How is programmatic evolving across Europe? Estelle Reale, VP Marketing EMEA at Xaxis looks at the growing trend for automated ads, and how countries differ.

Uncategorized advertising, agencies, Europe, France, Germany

Search trends in 2014: EU squeezes Google; SEO evolution; mobile upsurge

December 11, 2014

The shifting sands of SEO best practice continued to challenge marketers this year. Major new algorithm changes meant that low quality links, guest blogging posts and Google+ authorship were all relegated on Google results pages. However, Google felt the squeeze of EU pressure this year, as the dominant internet giant was forced to submit to … [Read more…]

Uncategorized apps, blogging, brands, content, eBay

Instagram now bigger than Twitter

December 11, 2014

Instagram has overtaken Twitter with 300 million users, as Facebook continues to monetise its photo-based social network with new ‘verified accounts’.

Uncategorized advertising, brands, Facebook, global, media

Pirate Bay taken offline after raid

December 11, 2014

The Pirate Bay has been taken offline following a raid in Sweden, ending years of a police ‘cat and mouse’ chase with the file sharing website.

Uncategorized security, UK
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