AOP awards winners: Reed and Shortlist get biggest haul
The winners of the 2013 Association of Online Publishers (AOP) Awards were unveiled last week in a ceremony held at the Camden Roundhouse.
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Panasonic first brand to use IPC Amplify format
Panasonic UK has collaborated with IPC Media, who has created an online campaign to promote the new Smart Viera TV range and Lumix TZ40 camera. Panasonic is the first advertiser to use the new Amplify product, launched in April.
Half global population ‘will be web connected by 2017’ (video)
Global IP traffic is set to grow three-fold between 2012 and 2017, with some 3.6 billion internet users in 4 years time, according to research from Cisco.
Whisbi adds video shopping agent for Facebook brand pages
Lead management technology provider Whisbi has launched a new Facebook tool letting marketers implement a video agent to engage customers directly through their Facebook page.
Peroni online content hub promotes Italian heritage
SABMiller has launched a UK online hub promoting the Italian heritage of its Peroni Nastro Azzurro brand.
Colgate ‘Invisible Nasties’ Facebook fans get coupon for 360° toothbrush range
Colgate has engaged Coupons.com (UK), the leading provider of secure digital coupon promotions for FMCG brands and grocery retailers, to manage coupon distribution on Facebook for their ‘Invisible Nasties’ campaign.
Facebook and Google deny role in PRISM web-spying programme
Facebook, Google and Yahoo have all issued denials that they have been providing the US National Security Agency with user data, amid a growing global privacy scandal.
WPP offers real-time brand insights on Twitter
WPP has partnered with Twitter to give advertisers deeper insight into how people use the social network.
Samsung shares dip after profit fears
Shares in Samsung Electronics have fallen sharply amid fears the world’s biggest smartphone maker has seen a drop in demand for its flagship Galaxy S4 device.
Rise of connected TVs: American Airlines sees strong results for interactive TV campaign
Females are now the primary owners of connected TVs (55% of UK connected TV market), with more households switched to TVs with web access and brands reporting higher success figures, according to a new report.