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UK mobile users ‘spend £200’ per year on their smartphones

February 13, 2014

New research released today has revealed how mobile shopping is taking off among UK consumers: four out of ten smartphone owners (42%) have bought something on their phones – and they spent an average of £199 over 2013.

Uncategorized Christmas, marketing, retail, smartphones, UK

An ode to Valentine’s Day (the online shopping version)

February 13, 2014

As online shoppers scramble to grab a suitable Valentine’s Day present, Rakuten’s Play.com, has commissioned a romantic poem written by spoken word poet Dan Simpson, Canterbury’s Laureate, whose poetry has featured on London Underground and on BBC Radio.

Search, Uncategorized BBC, Facebook, local

Six Nations rugby: England have the most fans on social media, but they’re also the quietest

February 13, 2014

England would top the Six Nations if it were based on social media performance, with Stuart Lancaster’s boys pushed to the top by the sheer size of their following- but they’re also the quietest, according to new research.

Uncategorized Facebook, France, Italy, media, sport

How many of Facebook’s ‘likes’ are still fake? (video)

February 12, 2014

Facebook has been criticised in the past for not tackling the problem of click farms generating ‘fake likes’, and new research suggests the problem continues for the social network- even when ads are paid for via official Facebook channels.

Uncategorized advertising, brands, Facebook, India, marketing

Teacher’s tweet about online privacy ‘reaches 42 million people’

February 12, 2014

A social media experiment started by a fourth grade teacher from Ontario has shown up in the feeds of 42 million users, according to Twitter analytics specialist SocialBro. The post was retweeted 88,898 times with London the most active city, even though the original post originated in Canada.

Uncategorized agencies, analytics, Australia, Brazil, France

Virgin Atlantic staff get Google Glass and Sony Smartwatches

February 12, 2014

Virgin Atlantic staff are being equipped with Google Glass and Sony Smartwatches to help keep passengers up-to-date with information and aid with translation issues.

Uncategorized Apple, Google, local, technology, Travel

The 3 biggest risks from new domain endings

February 12, 2014

Online domain registrar NetNames has issued a strong warning for online businesses to be wary of cybersquatters and fraudsters as the first wave of new domain endings are made available to the general public for purchasing.

Uncategorized brands

Sochi Winter Olympics generates 4m tweets

February 12, 2014

Just three days into the 22nd Winter Olympics at Sochi in Russia, there have been 3,389,996 relevant tweets, according to new data.

Uncategorized analytics, games, media, Russia, Twitter

Top tips: Securing customer loyalty in 2014

February 12, 2014

Are loyalty cards fit for purpose? CloudSense’s Josh Morse looks at why brands need to be doing much more to take loyalty to the next level in 2014.

Uncategorized apps, brands, content, local, marketing

Three quarters of consumers now expect to provide real-time feedback on their experiences

February 12, 2014

Three quarters (75%) of consumers now expect to be able to feedback on their experiences in the moment, according to new research.

Uncategorized brands
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