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Social

China’s government ‘faking 488m social media posts’ – Study

May 24, 2016

Chinese government employees are inserting millions of deceptive messages into the streams of real social networks, to divert citizens’ attention from adverse or embarrassing news, according to new research.

News, Social China, content, government, media

Chewbacca Mum: Kohl’s capitalises on Facebook viral that got 135m views

May 23, 2016

Last week, a mother’s video clip showing her hilarious reaction to trying on a Chewbacca mask became the most watched Facebook Live video ever. Kohl’s, the US supermarket that sold the toy, quickly made a follow up video, showing how brands need to react fast in a social world.

Social, Video, Viral Amazon, brands, Facebook, Twitter, video

Instagram fail: Kardashian star accidentally pastes sponsored post instructions in caption

May 23, 2016

“Keeping Up With The Kardashians” star Scott Disick has become the subject of web ridicule after mistakenly including all the instructions his advertisers sent him on a paid Instagram post.

Ads, Mobile, Social, Viral brands, email, marketing, media, Twitter

Google I/O round-up: Android N, smart cars and “Daydream” VR

May 23, 2016

This year’s Google I/O conference saw the internet giant unveil a raft of new platforms and features. We look back at the top nine announcements from the event, from smart homes to streaming apps…

Content, E-commerce, Mobile, Search, Social, Video Amazon, Android, Apple, apps, Google

Google takes on Slack and WhatApp with ‘Spaces’ group sharing tool

May 19, 2016

Google has launched Spaces, a collaborative messaging app similar to the increasingly popular Slack.

Search, Social Android, apps, Facebook, Google, YouTube

Hacker puts 100 million LinkedIn logins up for sale

May 19, 2016

A hacker is advertising what they claim is more than one hundred million LinkedIn logins for sale, forcing the social network to reset accounts.

Regulation, Social advertising, email, Search, security

Instagram tests new ‘Facebook-style’ analytics tools

May 18, 2016

Instagram is testing a new analytics tools that provide deeper analytics as the Facebook-owned photo-sharing platform aims to provide more value to brands and marketers.

Mobile, Social analytics, brands, demographics, Facebook, local

Twitter to exclude photos and links from 140-character limit – report

May 17, 2016

Photos and links will no longer count towards Twitter’s 140 character limit, as the social network looks to give its users more room to tweet, according to a new report.

Social content, Facebook, smartphones, Twitter

MTV and Trojan launch 10-second sex education Snapchat series

May 17, 2016

MTV is launching a new sex education series on Snapchat, with Trojan condoms lined up as sponsor.

Content, Mobile, Social, Video, Viral advertising, content, images, video

Facebook ‘Reactions’ boost engagement

May 16, 2016

A couple of months on from Facebook’s launch of “Reactions”, Facebook has seen its new set of emojis boost engagement with the service, according to new research.

Social content, Facebook, global
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