Picking an SEO agency: Personal referrals drive nearly half of selections
Referrals are leading driver of hiring decisions for search engine optimization (SEO) companies, but do not always produce good results, according to new research.
Search
Amazon replaces product ads with text ads
Amazon has ditched the pay-per-click advertisements that previously appeared at the end of its search results.
Google testing video ads in search?
Google is reportedly testing sponsored video ads its search results, following in the footsteps of smaller rivals Yahoo and Bing, according to new research.
Google and Twitter reunited: New deal extends tweets to desktop search results
Six years on from their first search partnership, Twitter posts will return to Google’s desktop search results following a renewed deal between the two internet giants.
Facebook now drives more traffic to media sites than Google
Facebook is starting to drive more traffic to digital media websites than Google, as social media starts to rival search as a web discovery tool, according to new figures.
Mobile clicks on search ads reaches all-time high in EMEA region
There has been a healthy growth in search advertising spend, clicks and impressions for smartphone, according to new research.
Top 20 UK sites in 2015- Facebook and Google still dominate
Google and Facebook continue to be the most popular sites in the Uk according to new reseach from comScore.
BMW show a sense of humour over alphabet
BMW have responded to Google’s Alphabet restructure by publishing an A to Z of its fleet management services provided under it’s Alphabet brand. Using visually similar graphics to Google it reminds the public that the name was in use long before Google’s announcement on Monday. BMW own alphabet.com. Alphabet Inc. (Google’s new parent) opted for … [Read more…]
Google surprise restructure as simple as ABC
Alphabet Inc. is the new parent company in Google restructuring.
Search ranking factors in 2015: Quality rules as keywords and link building drops
Google is now more focused than ever on giving higher search rankings to good quality web content that is easy to understand and relevant to the query, while the days are numbered for old-style SEO such as link building or keyword density, according to new research.