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Brexit search trends: Brits get more political

July 21, 2016

The UK’s interest in joining a political party has increased by 7,000% post-Brexit, according to new research looking into search trends after the shock result of the EU referendum.

Search brands, global, Search, security, Travel

Third of 16-24s use social media for product research

July 19, 2016

With the likes of Facebook, Pinterest and YouTube adding more shopping tools, new research indicates that a significant number of youngsters are researching brands and products via social media channels.

E-commerce, Search, Social brands, Facebook, global, media, Search

How to convert online leads into sales [INFOGRAPHIC]

July 19, 2016

Increasing web traffic is great, but how can you convert online leads into actual sales? This new infographic from Parker Software looks at how to drive ecommerce conversion rates.

E-commerce, Search ecommerce, infographic, marketing, Search

Amazon Prime Day 2: Top product searches revealed

July 18, 2016

Following the second UK Amazon Prime Day earlier this week, Brits rushed to buy electronics such as fitbit and headphones, according to new research.

E-commerce, Search Amazon, marketing, UK

Google ‘Showcase Shopping’ format gives visual boost to search ads

July 14, 2016

Google has updated its search ads with a raft of new features, including ‘Showcase Shopping’, a new ad format letting retailers create a more visual experience in search ads.

E-commerce, Search Australia, ecommerce, global, Google, images

Google picks Shutterstock for Google Advertising Products images

July 13, 2016

Google has selected Shutterstock to deliver images across its shopping ad platform Google Advertising Products.

E-commerce, Search advertising, AOL, content, Google, images

Google ‘Expanded Text Ads’: 20% increase in CTRs

July 6, 2016

Google recently introduced new search ad for smartphone screens called Expanded Text ads (ETAs). Two months on, tech partner Kenshoo reports on how the new format is performing.

Ads, Mobile, Search digital marketing, Google, marketing, Search, technology

China clamps down on undisclosed search ads

June 28, 2016

The Chinese government is to enforce stricter controls on the way search engines display ads in the country, in a bid to better distinguish between natural and paid-for content.

Regulation, Search agencies, China, content, Europe, Google

Top Euro 2016 sponsors: Kia Motors and Vauxhall score big

June 22, 2016

Car companies are enjoying the most success from Euro 2016 , gaining the highest proportion of searches amongst all brand sponsors, according to new research.

Ads, Content, Search, Social, Video, Viral global

Euro 2016: Social media predicts England to win 2-1 vs. Wales

June 16, 2016

Today’s England vs. Wales game will divide pubs and living rooms across the UK, but an analysis of data from Tumblr and Yahoo Sport predicts a 2-1 victory for England.

News, Search, Social media, Russia, sport, UK, Yahoo
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