Last week, Mothercare announced that it plans to reduce its high street presence over the next two years. Sri Sharma, managing director at Net Media Planet argues why the baby care market needs to focus on growing up online if the sector is to thrive not look to enter new markets.
Playboy is launching a new online site ‘i.Playboy.com’ giving subscribers access to every page of its magazine since its first issue 57 years ago.
Microsoft has deepened its ties with Facebook to make Bing’s search engine more social, as the two firms look to challenge Google’s dominance of the search sector.
The proliferation of collaboration and social tools designed to increase productivity is actually costing businesses £57.8bn per year in lost productivity, according to a survey.
It has been the most lucrative quarter on record for consultants operating in the digital sector, according to new data.
How often do you wade through the regulatory filings of dotcoms? Not the most exciting of digital papers, but a tenacious researcher would have spotted one interesting item in Google’s recent footnotes – a $500m fund to settle the probe from US Department of Justice investigation into its ad practices. An accounting trick to reduce … [Read more…]
Ford takes the lead as the most searched for Automotive brand in the UK, accounting for just over 11% of all branded searches between January 2011 and March 2011, according to new research.
Wikipedia often overlooked and misunderstood as a marketing tool, but a new guide offers some tips to get the most out of the popular user-generated website.
Internet firm AOL faced another quarter of declining advertising and subscription revenue, pushing down profit as the company tries to turn itself into an online media conglomerate.
Searches on Sunday for Osama bin Laden spiked nearly 100,000% on Yahoo!, but many teens were looking up who he was, according to new data.