YouTube star PewDiePie hits out at Nintendo revenue-sharing plans
Popular YouTube content creator PewDiePie has criticised Nintendo for its plan to take a cut of advertising revenue from ‘let’s play’ videos featuring its games.
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Google profits disappoint as growth slows
Google reported fourth-quarter profits of $4.76bn (£3.16bn), up nearly 30% from the same period a year before, but revenue missed Wall Street expectations.
Tumblr matches brands to artists with ‘Creatrs’ scheme
Tumblr has launched a new initiative that pairs artists with brands, as the Yahoo-owned blogging platform looks to further monetise its 420 million monthly unique visitors.
BrightRoll boosts programmatic video analytics for brands
BrightRoll has added a new custom dashboard for giving advertisers a “health scorecard” aimed at programmatic video campaigns, as the Yahoo-owned platform looks boost relevance for brands.
Microsoft reveals ‘HoloLens’ virtual reality headset with Windows 10
Microsoft has previewed the upcoming Windows alongside a new wearable 3D gadget called the HoloLens.
Tesco plans to sell marketing data firm dunnhumby for £2bn
Tesco is planning to sell off dunnhumby, the firm behind the supermarket’s ClubCard points scheme, with WPP reportedly lining up to buy marketing data services business.
What makes a video go viral? (video)
With the runaway success of ‘Ice Bucket Challenge’ videos and ‘No Make Up Selfies’, the BBC recently looked at the key elements that help a brand go viral.
Halfords debuts #31FitterDays social media campaign
This January Halfords are launching #31FitterDays on Facebook, encouraging people to get more active.
Sony premieres ‘The Interview’ online after hacking controversy
Sony Pictures has expanded distribution of its controversial comedy film The Interview to include more theatres and video-on-demand platforms, after hackers threatened to attack cinemas screening the film.
Skype adds real-time language translating tool for video calls
Microsoft has launched a test version of the Skype Translator which decodes conversations in Spanish and English in real time.