Two thirds of Brits say ads are more intrusive than three years ago
Three quarters of UK consumers say they see more ads than three years ago, and they find them more intrusive (66%) and irritating (33%), according to new research.
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Top 10 CES trends: Scooter robots, Netflix pranks and Alexa goes AR
From empathetic robots to sleep headwear, this year’s Consumer Electronics Show (CES) in Las Vegas gave us a glimpse into future tech. We look at 10 of the biggest trends to help marketers plan their 2018 strategies.
Butter brand debuts Super Bowl “farm challenges”
Minnesota-based Land O’Lakes, a farmer-owned cooperative best known for its butter brand, has launched a new campaign to tie in with the upcoming Super Bowl.
New beer app guides people to perfect pints
The Campaign for Real Ale (CAMRA) has developed a new app which lets users search for their closest pint from any smartphone while reviewing the pub and sharing their activity.
Facebook to overhaul news feed with less videos and brand messages
Facebook is planing to update its news feed to ensure that posts from friends are given higer priority than messages from brands or posts featuring third party videos.
Top tips: 5 trends that will dominate digital in 2018
It’s that time again when industry experts, including the team here at Code Computerlove, predict what will be the key trends in the year ahead. Taking aside the three technology-related trends that are dominating trends talk in 2018, Code Computerlove’s Louis Georgiou shares his views on where the digital industry is heading next and what … [Read more…]
Obituary: Nicky McShane (Iapino)
Nicky McShane (Iapino), one of our industry’s most exuberant and progressive digital marketers, sadly passed away at home over the Christmas period aged just 47.
61% of companies’ name “growing SEO” as their biggest priority in 2018
Just 61% of 6,399 global professionals believe their marketing strategy is effective, with many putting SEO as their top priority for 2018, according to new research.
Guest comment: The 5-second delay costing businesses thousands
Consumers are becoming increasingly demanding, pressuring retailers to compete to provide the best customer experience. Ian Waters, Director of Solutions Marketing at ThousandEyes, looks at the past years’ shift in consumer expectations and how the changing technology landscape and increase in network traffic has given network monitoring a more important role than ever before in … [Read more…]
Four trends for collaboration technology in 2018
What technologies will impact how we work together in 2018 and beyond? Bobby Beckmann, CTO of Lifesize, looks at four key trends for conferencing and collaboration to look out for in the coming year.