Instagram at centre stage for designers during London Fashion Week
London Fashion Week has been and gone for another season and it’s time to run the numbers and crown the social media winner. Socialbakers looks at the stats…
Mobile
Boredom in Britain is at an all-time low… due to our smartphones
A survey of 2,000 Brits over 35 found that eight in 10 are rarely or never bored, because with their phone nearby there’s always something to do.
Top tips for marketers looking to score with seasonal marketing
Håkan Thyr, Director, Strategic partnerships, EMEA at ChannelAdvisor, offers some top tips for online marketers looking for extra visibility during peak seasons.
WhatsApp takes on Snapchat with expiring messages
WhatsApp is adding a new feature that lets users tag messages ‘at this moment’ which vanish once opened, or after 24 hours.
Mobile to overtake TV as top video screen in UK
Mobile is set to be the number one video screen in the UK, leading to a predicted increase in mobile ad spend in 2017, according to new research.
One in three UK retailers don’t have a mobile app
A third (32%) of the UK’s top retailers don’t have a mobile shopping app, reveals the new State of Digital Commerce report launched today by Episerver, which examines the retail and ecommerce trends set to shape 2017. The report analyses the mobile presence of 100 top UK retail brands and draws on research with 1,200 … [Read more…]
Future fitness: How the Internet of Things will change gyms
From exercise bikes that let you compete with friends online to virtual personal trainers, the internet of things is transforming out work out routines. This new video from Intel looks at the gym of the future.
Consumers want more retail apps to incorporate AI and AR
Retailers need to embrace next generation technology such as artificial intelligence (AI) and augmented reality (AR) if they want shoppers to continue using their apps, new research has found.
Loco for location data: 170% increase in demand as marketers go local
There has been a 170% increase in Demand for Location Data and 20% increase in CPM, with mobile ad players reaping the benefits of a more personalised, relevant and timely user experience, according to new research.
Most marketers “no longer incorporate mobile apps into their campaigns”
Two-thirds (66%) of marketing professionals no longer include mobile apps in their marketing campaigns, according to new research.