#NuggsforCarter: Wendy’s rewards teen for record-breaking tweet
One teen’s mission for a year’s supply of free chicken nuggets has become Twitter’s most retweeted post of all time.
E-commerce
Virtual changing rooms: 1 in 5 shoppers want an AR changing room
One in five (19%) UK shoppers would like to use an Augmented Reality (AR) changing room when shopping online to find the perfect clothing items, according to new research.
40% of all online grocery purchases in the UK now made on mobile
Criteo has released its UK FMCG Deep Dive – Taking Stock of the Future of Grocery report, exploring the latest e-Retail themes and trends in the UK FMCG marketplace, including the impact of mobile on grocery shopping, and identifies the most searched terms used by shoppers and which products shoppers inevitably buy.
Coca-Cola pioneers personalised displays in-store with Google AI
Digital advertising solutions in-store are heading for a massive shake-up, as shopper marketing techniques start to apply web approaches to personalisation. Coca-Cola has launched in-store display systems that show personalised messages to approaching shoppers, based on data on their smartphones.
UK online consumer spending falls for the first time since 2013
Consumer spending online has dipped year-on-year for the first time in four years as shoppers fret against a backdrop of slowing wage growth and rising inflation.
TripAdvisor gets into food delivery with GrubHub
TripAdvisor is partnering with GrubHub to implement instantaneous access to delivery menus from its website and its mobile app.
Apple slashes payments to affiliates for app sales
Apple is reducing the commission it pays on app sales for affiliates in the The iTunes Affiliate Program, in a sign that it is not making as much money from the practice as it hoped.
Comment: Amazon Echo Look offers a never before seen retail experience
Hugh Fletcher, Global Head of Consultancy and Innovation, Salmon takes a look at on Amazon’s latest tech innovation, Echo Look.
Bank Holiday shopping: Shopper behaviour changes before and after
Shoppers across the UK are set to splash out on home and garden essentials with the two bank holiday weekends coming up, according to new data from eBay Advertising.
As Generation Z hits the store as both employee and customers, are retailers ready?
Retail strategies have focused on attracting Millennials in recent years; but with Generation Z coming of age – as both employees and customers – retailers need to embrace the expectations of this ‘digital native’ generation. As Georgia Leybourne, International Marketing Director, Manhattan Associates, explains, retailers that are able to create a truly digitally enabled, end … [Read more…]