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Regulation

Brits ‘will punish firms that fail to safeguard data’ (and reward those that do)

May 16, 2018

Consumers have little trust in organisations to safeguard their personal data, with almost two in five (39 percent) saying they believe most businesses don’t know how to protect their data, according to new research.

Regulation apps, Australia, Brazil, China, France

Snapchat lets people opt out of advertising categories

May 16, 2018

Snapchat has announced greater data privacy controls for its users in the run-up to next week’s GDPR deadline, including the ability to opt out of targeted advertising.

Ads, Content, News, Regulation, Social advertising, Facebook, Google, marketing, media

Have your customers given consent? How marketing departments can prepare for GDPR

May 15, 2018

The development of new technologies has resulted in multiple channels and devices for consumers to interact with, giving marketers access to more data than ever before. With the imminent implementation of the general data protection regulation (GDPR), marketing departments will have to significantly change how they collect, store and process any data. Here, Nigel Crockford, … [Read more…]

Ads, Content, Regulation CRM, global, marketing, media, Privacy

Online news trends: Consumers seek trusted titles in ‘post-truth’ world

May 15, 2018

Over the last year social media has taken a battering with fake news, data scandals and brand safety concerns causing many to question social platforms.

Content, News, Regulation, Social advertising, content, global, media, UK

Talking to customers about their data is the key to GDPR

May 14, 2018

Consumer awareness of upcoming new data laws directly increases comfort in data sharing, according to new research.

Ads, Content, Regulation marketing, Regulation, UK

Apple ‘banning apps that share people’s location data’- report

May 10, 2018

Apple has been removing App Store apps that violate the company’s policies by sharing location data with third parties without consent, ahead of the new GDPR privacy rules, according to a new report.

Ads, Content, Mobile, Regulation Apple, apps, content, email, Europe

Shutterstock uses AI to help people avoid image copyright issues

May 9, 2018

Shutterstock is making it easier for people to avoid using copyrighted images on Google Image Search with a new AI powered Chrome extension.

Regulation, Search Google, images, Search, technology

Programmatic ad trends: Major news brands adopt AOP and JICWEBS standards

May 4, 2018

In a bid to improve online publishing standards and advertising practices, a number of major news brands in the UK have adopted new best practice guidelines set by the AOP and JICWEBS.

Ads, Content, Regulation advertising, agencies, brands, content, media

GDPR: UK consumers to target businesses with onslaught of data privacy requests

May 3, 2018

Two in five (40 per cent) of UK consumers are already planning to request personal information within six months of GDPR coming into force.

Regulation content, financial services, media, Privacy, Regulation

Facebook takes on Tinder with dating service

May 2, 2018

Facebook is to get its own dating service designed to build “meaningful, long-term relationships” rather than “just for hook-ups”.

Mobile, News, Regulation, Social Facebook, Privacy, security, Twitter
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