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Author: Robin Langford

Brands warned of incoming ‘.sucks’ domain

March 25, 2015

An influx of new domain names are going on sale in June, including the potentially harmful .suck domain… and businesses are urged to make informed decisions about how to protect themselves.

News, Regulation, Social brands, Microsoft, Travel

Facebook hosts content for news publishers as ‘walled garden’ grows

March 25, 2015

Facebook has struck a revenue sharing deal with a number of publishes, with New York Times, BuzzFeed and National Geographic sharing revenues from advertising around their stories on the social network.

Content, Social advertising, brands, content, Facebook, marketing

Twitter tests autoplay videos on apps

March 25, 2015

Twitter has begun testing auto-play video adverts in its iPhone and iPad apps, as the social network looks to copy the success of rival Facebook in video ad revenue.

Ads, Social, Video Apple, apps, Facebook, iPad, Twitter

Video viral of the week: Mars teams with BuzzFeed for ‘cat vs mouse’ pet app

March 25, 2015

Mars Petcare has teamed up with BuzzFeed to create a new campaign promoting its latest ‘Snacky Mouse’ cat toy. See why it’s our video viral of the week below…

Ads, Mobile, Video, Viral games, marketing, media, video

Baidu self-driving cars on streets by year end

March 24, 2015

Baidu announced that its long awaited self-driving car would be out within the year, as the Chinese search giant looks to stake its claim on the upcoming smart car sector.

News China, Maps, Search, technology

Salesforce matches CRM data to Facebook ads

March 24, 2015

Salesforce.com has launched a new tool that syncs its customer relationship management (CRM) data with Facebook, so its users can send targeted ads to their customers on the social network.

Ads, E-commerce, Social advertising, CRM, ecommerce, email, Facebook

BBC News site goes mobile friendly

March 24, 2015

The desktop version of the BBC News website has been switched off, and all visitors are now being directed to a newer, responsive design.

Content, Mobile BBC, content, video

Poor internet connections ‘cost UK economy £11bn a year’

March 24, 2015

Despite a growing reliance amongst businesses on the internet, recent research has discovered that slow internet connections are costing the UK economy £11bn a year in lost productivity, as millions are left unable to work during periods of IT downtime.

News apps, broadband, media, smartphones, UK

Google plans to make TV ads ‘as relevant as web ads’

March 23, 2015

In a move that could change commercial breaks forever, Google is testing a TV ad tracking program, using its high speed internet and TV service ‘Google Fiber’.

Ads advertising, Google, local, Privacy, technology

3D printers get 100 times faster with ‘Terminator Goo’

March 23, 2015

A new innovation in 3D printing could make the process up to 100 times faster than before owing its inspiration to a scene from the classic sci-fi film ‘Terminator 2: Judgement Day’

News technology, video
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