Under 24s say mobile is their most important device
Not only are 16-24s the most enthusiastic users of smartphones but they are most likely to say that smartphones are their most important device for getting online, according to new research.
Author: Robin Langford
BBC Three taken off air: Channel goes online-only to save costs
BBC Three has broadcast its final night on UK TV, as the youth-oriented channel goes online only.
Persil and Comfort sponsor Mumsnet Pregnancy Tracker app
Mumsnet has launched a new app for expectant mums to track their pregnancy, with Unilver launndry brands Persil and Comfort on board as sponsors.
O2 starts selling customer tube journey data to advertisers
O2 customers will have their London Underground journeys anonymously tracked and analysed by advertisers, as the mobile operator looks to expand into big data.
Streetmap loses Google High Court challenge
UK-based mapping pioneer Streetmap has lost a long-running legal battle with Google.
Rise of the machines: Google puts AI expert in charge of search business
Google has put its Artificial Intelligence lead engineer John Giannandrea in charge of its search operations, signalling the growing role of machine learning inside the company.
Mobile programmatic tips: Buying something you don’t understand is mad isn’t it?
Companies are spending millions on buying mobile ad inventory programmatically but have little or no knowledge of the practice. Adam Gilsenan, Chief Media Consultant at YOC, considers the current situation and details what needs to be done by sellers and buyers to change this.
The psychology of trust in websites [INFOGRAPHIC]
1 in 4 people don’t trust any online organisation with their personal details and 43% of users are worried about the general security issues of shopping online, according to this new infographic from Symantec.
Half of Brits find junk mail ‘more annoying than their commute ‘
The inundation of irrelevant communications and junk mail (both online and offline) is pushing consumer loyalty in the UK and Ireland to breaking point, with the majority (84 per cent) ready to take action against brands, according to new research.
Google filters tackle ‘three worst’ ad fraud botnets
Google can now automatically sift Web traffic from three of the major ad-fraud botnets, responsible for malware on half a million devices.