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Author: Robin Langford

Top tips: Give the gamers live chat

August 10, 2016

Whether we like it or not, the UK is a nation of game consumers. Here, Howard Williams, marketing director of digital engagement specialist Parker Software, talks about the benefits of live chat for the gaming industry.

Mobile, News, Social apps, Christmas, email, Facebook, Google

Facebook takes on ad blockers: Forces desktop users to see ads

August 10, 2016

Facebook has made its first moves to tackle the growing trend of ad blocking, with a new update that forces desktop users to see adverts.

Ads, Mobile, News, Regulation, Social, Video advertising, brands, content, Facebook, games

Online only retailers ‘growing faster than multichannel ones’- IMRG

August 10, 2016

Online-only retailers are growing at a significantly faster rate than multichannel ones, and are seeing a higher average basket value, too, accordingto a new report from IMRG and Capgemini.

E-commerce retail, smartphones, technology

The mobile disconnect: Advertisers and mobile operators ‘not living up to consumers’ expectations’

August 10, 2016

The majority of UK consumers are left dissatisfied with the mobile advertising experience, according to new research.

Ads, Mobile advertising, content, UK

Apple buys artificial intelligence firm Turi

August 10, 2016

Apple has bought artificial intelligence startup Turi for $200m, as the electronics giant looks to expand into the growing machine learning sector.

Mobile, News Apple, brands, Facebook, Google, media

Mobile video drives social ad spend up 50% [INFOGRAPHIC]

August 10, 2016

Spend on search ads continues to grow, with advertisers increasingly taking advantage of newer ad types, according to new research.

Ads, E-commerce, Mobile, Search, Social, Video advertising, digital marketing, ecommerce, Facebook, global

Top workplace tips: How understanding mobility can allow teams to get the job done

August 9, 2016

Mobile workers are increasing within the work place, with one in seven people now working from home within their full time roles. Kieran Saunders, senior business solutions consultant, FileMaker examines if businesses really have the tools to support the productivity of a mobile workforce? If not, where do they start?

Mobile, News apps, security, Travel

The technology ticking ‘time-bomb’: shape shifting the store to meet the demands of GenZ

August 9, 2016

The digital dependency of Generation Z (GenZ) could present a technological ticking ‘time-bomb’ for brands and retailers, according to new research.

E-commerce, Mobile apps, brands, music, retail, technology

Walmart buys Amazon rival Jet.com for $3.3bn

August 9, 2016

Retail giant Walmart has bought online retailer Jet.com for $3.3bn (£2.5bn), one of Amazon’s biggest online challengers, in a major statement of intent from the superstore giant.

E-commerce Amazon, ecommerce, marketing, retail, technology

How brands are testing chat bots (and what consumers think)

August 9, 2016

Earlier this year, Facebook launched chatbots on its messenger platform, ushering in a new era of AI customer service. Four months on, social customer service firm Sentiment looks at seven of the best uses of branded chatbots.

Mobile, Social apps, brands, content, Facebook, Search
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