Junk food ads on social media: WHO urges crackdown
The World Health Organinzation (WHO) is urging governments to take active measures of reducing the ads volume circulating in the social media.
Author: Robin Langford
Shoppers want next-gen technology in retail stores- report
Shoppers are open next gen technology , such as smart fitting rooms, touchscreens and VR from high street stores, according to new research.
Driverless cars: A big independence boost for the older generation?
Driverless cars could help more than 2.8 million Brits over the age of 65 remain mobile for longer. However, a new survey by Bosch has found that drivers over 55 could benefit the most from automated technology in decades to come, but feel less informed about driverless cars than any other age group.
Trading votes: New app helps Clinton and third-party voters unite to defeat Trump
As the presidential election comes down to the wire, a new app has launched letting third-parties in swing states swap candidates with Clinton supporters in safe states, in a bid to shore up Clinton’s path to the White House.
John Lewis Christmas ad: Student’s coursework mistaken for real deal
A student’s video coursework has been mistaken for this year’s John Lewis Christmas advert, getting received almost 500,000 views after it was uploaded to YouTube earlier this year.
Video viral of the week: Dove’s gets men’s hearts thumping with ‘real beauty’ test
Unilever’s Dove brand continued its “campaign for real beauty” message with a new video ad that tested men’s real reactions to women… by hooking them up to heart monitors. See why it’s out viral of the week below…
Content recommendation engine NowDiscover links content and e-Commerce
NowDiscover GmbH, a new content recommendation engine built to bridge the gap between video content and ecommerce and retail, has gone live.
Top tips: Driving digital engagement through cross device identification
Consumers now have more ways to interact with brand than ever. So how do marketers keep track of ever more diverse paths to purchase? Tom Blacksell, Managing director of decision analytics and marketing services, Experian, offers tips on creating a solid cross-device strategy.
Nike gets emotional to celebrate historic Cubs World Series win
This week saw a historic event in the world of baseball: the Chicago Cubs won the World Series for the first time in 108 years. Nike marked the occasion with the emotional video as that amassed 1 million YouTube views in less than a day.
Video viral of the week: Pedigree unites Trump and Hilary supporters with ‘Lost Dog’
The 2016 US election has been a particularly divisive affair- but is there anything that Trump and Hilary supporters can agree on? This heart-warming video from Pedigree used hidden cameras to show how dogs can bring people together.