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Author: Editor

Online coupons grow as consumer package goods get web right

April 11, 2011

Latest tracking data from North America confirms that the coupon industry is accelerating thanks to online coupon download platforms. Individual coupons from brands as well as aggregators such as Groupon are changing the nature of vouchers and online promotion use. The trend will be followed in Europe, Latin America and Asia…

Uncategorized brands, Europe, Latin America, marketing, retail

ITN launches royal wedding app on GetJar

April 11, 2011

ITN Productions has launched its Royal Wedding video app exclusively on app store, a week in advance of its release into the Android Market Place.

Uncategorized, Video Android, Apple, content, iPad

Android and Windows 7 to overtake Blackberry and iPhone by 2012- Gartner

April 8, 2011

Nearly half of the world’s smartphones will be using Google’s Android operating system by the end of 2012, according to the research firm Gartner.

Uncategorized Android, Apple, Google, Microsoft, smartphones

Only 25% of top UK retailers bother to reply to Tweets- study

April 8, 2011

Just one in four (25%) of retailers with a presence on Twitter replied to a question directed at them, with Thomas Cook, easyJet and Debenhams topping the responsiveness table, according to new research.

Uncategorized brands, email, Facebook, marketing, media

Google revamping YouTube channels to compete with TV?

April 8, 2011

Google is preparing a major overhaul of video sharing website YouTube by creating “channels” to compete with broadcast and cable TV, according to a news report.

Uncategorized, Video advertising, agencies, content, Google

Top email marketing tips: Data security should be as relevant as relevance

April 8, 2011

Email marketers constantly discuss concepts like relevance, lifetime value, dynamic content, automation and delivery. But what about the more mundane topics like data security? In the last few months, consumers have received a number of notifications explaining that security failures have compromised email addresses and provided third parties with potential access to digital identities. Ryan … [Read more…]

Uncategorized brands, content, email, Europe, financial services

Yahoo! to stream royal wedding live

April 8, 2011

Yahoo! has launched its royal wedding website, featuring a live stream of the event and a visitor guestbook where you can leave your marriage advice for the couple.

Search, Uncategorized content, global, media, UK

Retail sector leads fight against cyber-crime

April 8, 2011

In the war against cybercrime it seems brands are finally fighting back, with the online retail sector leading the charge. According to a report out from WIPO, there were more cases filed against cybersquatters in 2010 than ever before, with 91% of the 2,696 brand infringement cases successfully concluded in favour of the brand owner.

Uncategorized brands, global, retail, Twitter

Marin Software gets $16m funding boost after client wins

April 8, 2011

Marin Software has secured an additional $16 million (£9.8m) in Series E financing, as the online ad management platform wins a raft of new clients.

Uncategorized agencies, Australia, Brazil, Facebook, financial services

Bankrupt Blockbuster sells for just $320m to Dish Network

April 7, 2011

Blockbuster has been sold at auction to satellite TV chain Dish Network for just $320m, after the once dominant video chain was pushed into bankruptcy by online competition from the likes of Netflix and LoveFilm.

Uncategorized, Video Entertainment, marketing, UK
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