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Author: Editor

Google’s new search rankings: Winners and losers revealed

April 15, 2011

Well-known news sites such as The Guardian and The Telegraph, have benefited most from Google’s latest UK search update, known as ‘Panda’, according to new research.

Search, Uncategorized BBC, content, Google, marketing

Spotify cuts free listening time in half

April 15, 2011

Spotify is cutting the amount of free music it allows users to listen to in half, from 20 hours to just 10, as the Swedish firm attempts to make its popular music streaming service profitable.

Uncategorized advertising, music

‘Hello Boys’: Web users vote for world’s most iconic outdoor advert

April 15, 2011

The Wonderbra poster ‘Hello Boys’ has been named the most iconic outdoor advertisement of all time, as part of a website initiative developed by Kent company MCM Net on behalf of Campaign.

Uncategorized advertising, agencies, media, UK

Headhunters using social media profiles to fill top jobs

April 15, 2011

A new report compiled by InterExec has revealed that 84% of top UK senior executive headhunters agree that having a social media profile is important for senior executives seeking a new role.

Uncategorized media, UK

UK search ad spend up 9% as travel firms flock to Google

April 15, 2011

UK search advertising spend increased in 2010 by nine percent, with the travel emerging as the fastest growing sector for search ads, according to new data.

Uncategorized advertising, digital marketing, Facebook, global, Google

Crème Egg takes Easter campaign to mobile apps

April 15, 2011

CMW has created a Creme Egg mobile application which will allow consumers to take part in the brand’s massive game of dare, Goo Dares Wins, on the move.

Search, Uncategorized, Video Android, apps, games

Poor online review strategies ‘unfairly damage retailer brands’

April 15, 2011

Social commerce company Reevoo has highlighted the perils to retailers and brands of relying solely on ‘passive’ customer review systems.

Uncategorized brands, UK

AVG launches ‘Family Safety’ to protect kids online

April 15, 2011

AVG Technologies has launched “AVG Family Safety”, an application that helps parents protect their children online.

Uncategorized apps, Facebook, games, global, Google

The Webbys: 52 UK nominees for ‘Internet Oscars’

April 14, 2011

The UK boasts 52 nominees for the 15th Annual Webby Awards, a show often dubbed the ‘Oscars for the Internet’, organisers has announced this week.

Uncategorized advertising, Android, AOL, BBC, Entertainment

Facebook advertising – Rapid growth leads to rising prices

April 14, 2011

It’s all feeling a bit ‘Google 2002’. Facebook engagement ads are getting discovered by mainstream marketers, and with that popularity is soaring. The number of those little ‘engagement ads’ is soaring, and even tiny businesses are getting creative with their targeting. But it’s at a price – 40% up in the last year according to … [Read more…]

Uncategorized advertising, analytics, Facebook
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