Telegraph paywall to charge overseas visitors £1.99 a month
The Daily Telegraph has launched a paywall on its website, charging visitors outside the UK a flat-rate fee of £1.99 a month to view articles, after they have viewed 20 articles for free.
Author: Editor
World’s first Instagram menu- restaurant uses customers’ snaps to promote food
New York City’s Comodo restaurant has harnessed passionate foodies by launching an Instagram menu, integrating the photo-sharing site into their dining experience.
Guest comment: Cowboys and Pen-pushers- 80% of leads lost to poor sales and marketing relationship
Rivalry between sales and marketing departments is commonplace in large organisations, with leads often lost as a result. Ahmed Ahmed at Tomorrow People looks at the fraught relationship between the two departments (and the things they call each other!)
Tesco debuts ‘online commuter zone’ for busy shoppers
Tesco has launched a new commuter zone on its grocery website, aimed at bringing together everything busy customers need for the working week.
Video viral of the week: Coke turns commuters into 007 in race for tickets
Coca-Cola continues its Coke Zero marketing tie-in for the upcoming James Bond movie release with a promo that turned commuters into 007, for 70 heart-pounding seconds, all for the chance to win Skyfall tickets. See why it’s out video viral of the week below.
Google takes on Siri with iPhone search app
Google has revamped its ‘Google Search’ app for the iPhone and iPad, giving the feature a voice search functionality that poses a challenge to Apple’s Siri.
Kim Dotcom debuts Megaupload sequel ‘Me.Ga’ after ban
Kim Dotcom has revealed a plan to open a new online storage service called Mega, replacing his banned file-sharing website Megaupload.
Top tips: Creating a social media campaign in Russia
In some countries, social media isn’t just about Facebook. With so many brands focusing on the BRIC markets, Patrick Eve, MD of international translation agency, TranslateMedia, gives the lowdown on social media use in Russia.
Microsoft advertising: 25 major brands sign up for Windows 8 app campaigns
BBC Worldwide, Sky, Lloyds TSB and Vodafone are amongst 25 global brands that have signed up to Microsoft’s new Windows 8 advertising platform.
EU data protection laws ‘sent back to drawing board’
European data protection proposals have been slammed by a select committee for being “too prescriptive”.