Local crowdfunding project goes live
Localfunded.co.uk, a new crowdfunding platform, has gone live in the UK, designed to let people control what happens in their communities, and get exclusive rewards on local services, goods and deals.
Author: Editor
Ex-Google and AOL alumnus Kate Burns joins SHIFT
Marketing software company SHIFT has hired former AOL Europe CEO, Kate Burns, as managing director of its UK and European operations.
Music marketing group Sonic teams with RadiumOne
Sonic, the music and lifestyle marketing and advertising group, has added a new premium level of service through partnering with programmatic advertising experts, RadiumOne.
Top digital marketing data and case studies this week
Here are the top digital marketing data and case studies that caught our eye.
Microsoft debuts Siri rival Cortana
Microsoft has developed a voice activated phone assistant feature called Cortana, a direct rival to Apple’s Siri.
Amazon takes on Apple and Google with Fire TV streaming device
Amazon is introducing a set top box that allows streaming of online video content in a bid to rival than other streaming services such as Apple TV and Google Chromecast.
Microsoft finally taps into Internet of Things with ‘Windows for Devices’
Microsoft is set to launch a version of Windows aimed at the emerging Internet of Things movement, uniting connected devices such as appliances, sensors, and wearables under the Windows brand of operating systems.
Apps ‘more popular than mobile web’ in US
US smartphone users are switching to apps rather than mobile browsers when surfing the internet, according to new research.
10 reasons why people follow brands on Twitter (infographic)
Most Twitter users now follow a brand on the social network- but what drives real engagement with customers on a social network. This infographic from Twitter looks at why people follow brands and identifies major opportunity gaps waiting to be filled by brands that can develop engaging accounts.
Google brings Nest ‘learning thermostat’ to UK
Nest, the home automation firm bought by Google in January, is launching in UK this week- under the claim it can bring home energy prices down by up to 29%.